Director, Digital Marketing

Omni Fiber12 days ago
Ashland, KY, United States
Remote
Full-time
Junior Level (1-3 years)

Job Description

Overview

Lead the Growth Engine of a Fast-Scaling Fiber Company. At Omni Fiber, we're building more than blazing-fast internet—we're connecting communities with reliable, future-proof fiber technology. Omni Fiber is a 100% fiber internet provider delivering unmatched speed, reliability, and local service, expanding rapidly across the Midwest. We're looking for a best-in-class, hands-on Director of Digital Marketing to lead our digital growth strategy and day-to-day execution across paid search and paid social, SEO, email, content, and website optimization—driving customer acquisition and performance through data-driven planning, testing, and optimization.

What You'll Do

  • Own and execute Omni Fiber's end-to-end digital acquisition strategy across paid search, paid social, SEO, display, video/OTT, and email
  • Optimize website performance, conversion funnels, and digital campaigns to drive growth
  • Lead SEO strategy (technical, content, and local optimization) to increase organic demand
  • Analyze campaign performance and continuously test, learn, and improve results
  • Manage and allocate a multi-million-dollar digital marketing budget
  • Lead and develop a high-performing digital marketing team
  • Partner with agencies and vendors to ensure strong execution and ROI
  • Collaborate cross-functionally to align marketing with revenue goals

What You Bring

  • Bachelor's degree: in Marketing or related field
  • 10+ years: of progressive marketing experience, including leadership within an ISP or similar industry
  • Proven success: managing digital campaigns across multiple channels
  • Expertise: in WordPress, HubSpot, Google Ads, Meta Ads, and GA4
  • Strong knowledge: of SEO, SEM, email automation, and analytics
  • Experience: managing large-scale budgets and vendor relationships
  • A data-driven mindset: with a passion for continuous improvement
  • Ability: to lead, mentor, and execute—this is not a sit-back leadership role

Preferred

MBA or Master's degree in Marketing

Why Omni Fiber

We're not just growing—we're transforming how communities connect. You'll have the opportunity to make a direct, measurable impact on our growth trajectory while helping shape the future of connectivity in the Midwest.

Our Benefits

Financial & Retirement

  • 401(k) with employer matching contribution up to 4%
  • HSA with $2,000 employer contribution

Time Off & Work-Life Balance

  • 15 days paid time off
  • 8 paid company holidays
  • 3 floating holidays

Health & Protection

  • Generous medical, dental, and vision coverage
  • Life insurance and short-term disability

Additional Perks

  • Monthly internet and cell phone allowances

Work Environment

  • Remote role with flexibility
  • Fast-paced, collaborative, and growth-oriented culture
  • Occasional extended hours based on business needs

Join Us

If you're ready to build, optimize, and scale a high-impact digital marketing engine, we'd love to meet you.

Omni Fiber is an Equal Opportunity Employer. All employment decisions are based on qualifications, merit, and business need.

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Required Skills

Email Marketing
Video/OTT Advertising
Team Leadership
Collaboration
Meta Ads
SEO
Display Advertising
WordPress
Google Ads
Digital Marketing
GA4
Paid Social
Content Marketing
Data Analysis
Paid Search
HubSpot
Budget Management
Website Optimization