Events Marketing Manager (East Coast)

About the role

Do you thrive on the energy of a team "chipping in" to build something massive? Coalition is hiring an Events Manager who is as passionate about personal connection as they are about precision planning. We need a master communicator who uses innovative creativity and rigorous organization to bridge the gap between our brand vision and exceptional attendee experiences.

Note: we are searching for candidates based on the East Coast (USA)

As our Events Manager, you will:

• Lead with Strategy: Act as a project leader, owning everything from initial ideation to post-event performance analytics to ensure we are driving tangible business results across our global event portfolio.
• Engineer Memorable Connections: Leverage your knowledge of current and future industry trends to source unique venues that facilitate personal connection and collaboration. You will move beyond the standard playbook to create exceptional experiences that delight our brokers, partners, and employees.
• Collaborate for Impact: Partner closely with Sales, Marketing, and our Events Director to align every touchpoint with our core messaging and ambitious growth goals.

Responsibilities

Registration Management & Attendee Experience

• Architect the Attendee Journey: Manage the end-to-end registration process, including site builds, troubleshooting, and attendee communications, to ensure a seamless first impression. Coordinate the launch and ongoing updates of event mobile apps and tech integrations to enhance the onsite experience.
• Reporting: Maintain the accuracy of registration data, delivering regular reporting to stakeholders.
• Onsite Access Control: Collaborate with internal teams and vendors to manage check-in procedures and attendee flow.

Sponsorship Sales & Relationship Management

• Strategic Partnership Growth: Identify, pitch, and secure sponsors in conjunction with the Event Director to achieve target sales goals for owned events.
• Sponsor Success Management: Serve as the primary contact for sponsors, managing all deliverables from contract execution through post-event follow-up.
• Hospitality & Logistics: Work with agency partners to ensure sponsor branding and logistics are fulfilled with hospitality-level service.
• Performance Analytics: Track sponsorship performance, gather feedback, and produce post-event summaries to drive future renewals.

Pre, Onsite and Post-Event Management

• Comprehensive Planning: Develop and maintain rigorous planning documentation, including master timelines, schedules, and budgets.
• Space & Experience Design: Plan and manage "out-of-the-box" session rooms, floorplans, signage, and decor to facilitate connection.
• Technical Production: Serve as the lead liaison to AV and IT partners for all technical requirements and high-level production needs.
• Fulfillment & Site Management: Oversee food and beverage, entertainment, and event shipments, while conducting site visits with stakeholders as needed.
• Onsite Leadership: Lead all onsite operations for assigned events, managing setup, execution, and tear-down with precision.
• Impact Reporting: Deliver comprehensive event recaps and debriefs to internal stakeholders to measure business results.
• Continuous Improvement: Archive event materials for future use and own issues from initiation to resolution.

Team and Stakeholder Engagement

• Central Communication Hub: Act as the main point of contact for internal teams, executives, and partners to ensure alignment. This includes leading regular planning meetings, communicating critical updates, decision points, and recaps.
• Risk Mitigation: Proactively identify and escalate issues or risks to leadership to ensure project success.

Skills and Qualifications

• Experience: 5+ years of professional, non-internship experience in event management, sponsorship management, and/or marketing management within a fast-paced corporate or tech event environment. Experience within hospitality, hotel sourcing and contract negotiations is a plus.
• Strategic Project Management: Proven ability to lead complex projects from ideation to completion, utilizing structured frameworks to manage budgets, timelines, and high-stakes deliverables.
• Trend Awareness: A keen eye for emerging industry and lifestyle trends, with a demonstrated ability to translate these into unique, "out-of-the-box" event experiences.
• Operational Excellence: Expert-level proficiency in registration management, supplier negotiation, and delivering hospitality-level customer service.
• Tech Savvy: Advanced experience with event technology platforms (e.g., Swoogo), Google Suite, Slack, and remote collaboration tools.
• Communication & Collaboration: Exceptional interpersonal skills with the ability to lead cross-functional teams and present performance analytics clearly to executives.
• Travel & Flexibility: Willingness and ability to travel up to 20-30% to lead onsite execution and conduct site visits.
• (Bonus) Experience within hospitality, hotel sourcing and contract negotiations is a plus.

Compensation

Our compensation reflects the cost of labor across several US geographic markets. The US base salary for this position ranges from $90,000/year in our lowest geographic market up to $115,000/year in our highest geographic market. Consistent with applicable laws, an employee's pay within this range is based on a number of factors, which include but are not limited to relevant education, skills, job-related knowledge, qualifications, work experience, credentials, and/or geographic location. Your recruiter can share more on target salary for your location during the interview process. Coalition, Inc. reserves the right to modify this range as needed.

Perks

• 100% medical, dental and vision coverage
• Flexible PTO policy
• Annual home office stipend and WeWork access
• Mental & physical health wellness programs (One Medical, Headspace, Wellhub, and more)!
• Competitive compensation and opportunity for advancement