Cardiorenal Associate Director Regional Marketing - Florida

Bayer Inc.9 months ago
Miami, FL, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

At Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where "Health for all Hunger for none" is no longer a dream, but a real possibility. If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds, this opportunity is for you. As the Cardiorenal Associate Director Regional Marketing - Florida, you will be part of the field-based Product & Portfolio Squad with primary responsibility to engage and develop Thought Leaders (TLs), generate insights for strategic decision making, execute regional meetings, and deliver programs to Healthcare Professionals for Bayer's Cardiovascular Renal Portfolio. This role covers the Florida territory with up to 50% travel.

Key Responsibilities

  • Responsibilities: Drive Strategic Thought Leader (TL) Engagement by establishing and maintaining relationships with key opinion leaders in cardiovascular-renal-metabolic health, and collaborating to provide actionable insights.
  • Coordinate and execute plans for Congresses & Regional Conventions, ensuring strong brand presence at conferences and effective engagement during TL meetings.
  • Lead Speaker Bureau Engagement by managing peer-to-peer programs and supporting the development and training of Opinion Leader faculty.
  • Implement Local Marketing Initiatives and Programs by tailoring brand materials to local needs and contributing to various marketing projects.
  • Generate and consolidate customer insights to inform regional and national strategies while partnering with internal teams to drive execution and efficiency.

Required Qualifications

  • Education: Bachelor's degree.
  • Valid driver’s license with a clean driving record.
  • Experience Required: 5-7 years in the pharma/biotech industry with at least 2 years in a customer-facing role, including 2 years within the cardiovascular therapeutic area.
  • Proven track record in sales, customer engagement, project management, and developing strategic business approaches.
  • Demonstrated ability to manage multiple parallel initiatives in a fast-paced environment, with strong attention to detail and independent problem-solving skills.
  • Excellent cross-functional collaboration skills to work effectively with internal teams and external partners.
  • Willingness to travel (50%+), including evenings and weekends as required.

Preferred Qualifications

  • Bachelor's degree with a life science background.
  • Residing in or near the Florida geography.
  • Experience in marketing, sales training, sales management, account management, market access, or related commercial areas.
  • Experience working with academic institutions and key accounts.

Benefits & Perks

  • Salary: $143,280.00 - $214,920.00 per year
  • Compensation: Bonus or commission may be applicable
  • Benefits: Health care, vision, dental, retirement, PTO, sick leave, etc.
  • Location: Florida – Orlando, Clearwater, FORT LAUDERDALE, Ft Myers, Jacksonville, MIAMI, THE VILLAGES, Tallahassee, West Palm Beach

Required Skills

Speaker Bureau Engagement
Customer Engagement
Pharma/Biotech Expertise
Insight Generation
Congress & Convention Leadership
Strategic Thought Leader Engagement
Field Partnership
Local Marketing Program Implementation
Project Management
Regional Marketing