Marketing and Communications Specialist

Position Overview

The Marketing & Communications Specialist helps drive MCUL’s communications efforts through project coordination, content development, and light design. Based in a hybrid environment in Lansing, MI (reporting to the Lansing office two days per week), the role supports campaigns, manages project intake, and contributes to presentations, digital platforms, and social media while working closely with the VP and Director of Communications.

Key Responsibilities

• Manage creative project intake requests and maintain the department’s project pipeline.
• Coordinate timelines, deadlines, and resource needs across the communications team.
• Track deliverables, monitor project status, and flag risks or bottlenecks early.
• Maintain and update project management workflows in Monday.com and organize digital asset libraries.
• Conduct topic research and prepare outlines or talking points for presentations.
• Develop campaign content for newsletters, digital platforms, and email communications (Mailchimp).
• Support graphic design by using Canva and Adobe Creative Suite, updating website content, and building PowerPoint presentations.
• Produce digital graphics, social media assets, event banners, and other promotional materials.
• Support the social media presence by scheduling posts, publishing content, and tracking engagement while monitoring trends.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Digital Media or a related field (or equivalent professional experience).
• 3–5 years of hands-on experience in marketing, communications, or digital content roles.
• Demonstrated experience managing multiple projects, timelines, or content workflows in a fast-paced environment.
• Experience creating digital content across platforms (social, web, email, presentations) and collaborating with design or marketing teams.
• Proficiency in Canva, PowerPoint, Mailchimp, Adobe Creative Suite, and familiarity with content management systems.
• Strong writing, editing, and proofreading skills with the ability to interpret analytics and compile performance insights.
• Highly organized with strong attention to detail and the ability to manage shifting priorities.

Benefits & Perks

• Health Coverage: Medical, dental, and vision insurance; short- and long-term disability; life insurance; HSA and FSA options.
• Retirement Savings: 401(k) plan with 5% company contribution.
• Paid Time Off: Vacation, volunteer time, parental leave, and holidays—including floating holidays for days that matter most.
• Compensation Rewards: Discretionary year-end bonuses and annual merit increases based on performance.
• Work-Life Balance: Flexible remote and hybrid work options.
• Professional Growth: Ongoing learning and development opportunities.
• Wellness & Lifestyle: Wellness programs, pet insurance, and team member discounts.
• Community & Connection: Opportunities to engage, connect, and make an impact.