Senior Digital Marketing Specialist (Social Video & Creative Content)

Department: Marketing

Reports To: Vice President of Marketing & Strategic Partnerships

About Shopr Rewards

Shopr Rewards is an innovative loyalty and engagement platform that helps organizations increase customer engagement, retention, and revenue through instant cash back rewards. Our technology enables members to earn rewards from everyday spending and redeem those rewards within partner ecosystems, creating measurable value for both organizations and consumers.

We're looking for a highly creative and motivated Senior Digital Marketing Specialist with a strong focus on video to help elevate Shopr's consumer experience and support the company's continued growth.

Position Overview

Shopr Rewards is seeking a highly creative content creator with a passion for social media video, video production, and digital storytelling.

This role will be responsible for creating a high volume of engaging, video-first content across social media, paid advertising, customer engagement campaigns, and digital marketing initiatives. The ideal candidate lives and breathes short-form content, understands what captures attention in today's social environment, and can turn ideas into polished videos that drive engagement and action.

This is a hands-on creative role focused heavily on video production, motion graphics, social content creation, and digital storytelling.

Key Responsibilities

Video Content Creation & Production

• Create and edit short-form video content for LinkedIn, Instagram, Facebook, YouTube, TikTok, and paid advertising campaigns
• Develop engaging video concepts that showcase Shopr's products, features, partners, and customer value proposition
• Produce social-first content designed to increase engagement, awareness, and customer acquisition
• Create app demonstrations, product walkthroughs, screen recordings, and educational video content
• Design and produce motion graphics, animated text treatments, and video advertisements
• Create content using stock footage, mobile device mockups, screen recordings, and original footage
• Transform marketing concepts into compelling visual stories optimized for social platforms
• Stay current on social media trends, content formats, and platform best practices

Creative Design & Brand Support

• Create supporting graphic design assets for social media, paid advertising, email campaigns, and digital marketing initiatives
• Maintain visual consistency across Shopr's consumer-facing marketing channels
• Support campaign launches with creative assets and promotional materials
• Assist with event, presentation, and partner marketing creative as needed

Top Requirements

• 4+ years of experience creating video-first content for social media and digital marketing
• Advanced proficiency in Adobe Premiere Pro, After Effects, Canva, Photoshop, and related creative tools
• Strong portfolio showcasing social media video content, motion graphics, video advertisements, and short-form content
• Experience creating content optimized for LinkedIn, Instagram, Facebook, YouTube, and TikTok
• Strong understanding of social media content trends, hooks, pacing, and audience engagement
• Ability to take ideas from concept through final production with minimal direction

Preferred Experience

• Experience creating content for consumer-facing brands, mobile apps, fintech, loyalty, travel, or hospitality companies
• Experience with paid social advertising creative
• Experience creating app demonstrations, screen recordings, and product marketing content
• Basic photography and videography skills
• Understanding of performance marketing and conversion-focused creative

Application Requirements

• Please submit your resume, portfolio, and at least three examples of social media videos you have personally produced and edited. Applications without relevant video work samples will not be considered.

Salary Range

$65,000-75,000 annually