Head of Marketing

Role

As an early marketing leader at Samaya, you will help define how our product reaches and resonates with users. This is a hands-on role at the cutting edge of the AI ecosystem. You will create content that positions and differentiates Samaya in this financial services landscape, as well as lead demand generation and help define our creative strategy. You will collaborate closely with product, design, sales, and leadership to expand Samaya's reach and scale our impact.

Responsibilities

Product Marketing

• Develop compelling product positioning and messaging that showcases our differentiated AI solution
• Collaborate closely with product, design and engineering teams to translate complex AI capabilities into clear business value propositions
• Develop sales enablement materials - including decks, case studies, and demos

Demand Generation

• Build and manage growth marketing channels across paid search, social, and programmatic advertising
• Create and optimize conversion funnels - from awareness through closed-won
• Implement lead nurturing and marketing automation programs
• Measure and optimize marketing ROI - including pipeline influence, account engagement, and revenue attribution

Content & Communications

• Develop content marketing that establishes thought leadership in AI and financial services - including whitepapers, videos, webinars, podcasts, and industry speaking opportunities
• Track and translate key developments in the AI and financial services landscape to timely content and stories for Samaya
• Manage public relations and analyst relations to build market credibility

Experience

• 10+ years of hands-on experience positioning, launching and growing B2B products
• Proven track record of delivering growth in demand and product awareness
• Experience in financial services, fintech, or adjacent regulated industries preferred, or with enterprise customers with complex, consultative sales cycles
• Excellent written and verbal communication skills with the ability to translate technical concepts to broadly accessible insights
• Experience with copywriting, content marketing, thought leadership, and industry analyst relations
• Self-starter mentality with experience building marketing from early stages and in fast-paced environments
• Proficient in running direct communications through social channels
• Demonstrated expertise in account-based marketing strategies and tactics
• Strong analytical skills with experience using marketing analytics, automation, and CRM platforms
• Experienced user of generative AI tools in marketing flows

Compensation

The cash compensation range for this role is $200,000 - $275,000.

Final offer amounts are determined by multiple factors, including experience and expertise, and may vary from the amounts listed above.

Bonus and equity components may also be considered as part of the overall compensation package.

Benefits

• Health: Access comprehensive health insurance, including medical, dental, vision, flexible spending account (FSA), and short-term disability.
• Wealth: Support for your long-term financial wellbeing with a 401(k) and pre-tax benefits (e.g. commuting).
• Rest: Enjoy flexibility to rest and recharge as needed, with unlimited PTO (Paid Time Off).
• Flexibility: Work flexibly with a hybrid setup - typically team members spend a minimum of three days in the office per week.
• Travel: Grow and connect with a travel budget that encourages conference attendance, customer visits, and team gatherings.
• Equipment: Create your ideal workspace with an office Equipment allowance to set up what works best for you.