Marketing Manager, Social & Content
SeaWorld Parks & Entertainment4 months ago
Orlando, FL, United States
On-site
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
As a Marketing Manager, Social & Content at SeaWorld Parks & Entertainment, you will be responsible for driving social media and content strategies that engage and inspire our guests while elevating the company’s reputation as an industry leader. We are seeking a creative, resourceful, and passionate individual with a strategic mindset and a deep understanding of the digital and social media landscape. You must be able to think outside the box, collaborate effectively with diverse teams and stakeholders, and maintain a positive, enthusiastic attitude. SeaWorld Parks & Entertainment is an Equal Opportunity Employer committed to creating an inclusive environment for all employees.
Key Responsibilities
- Develop and execute social media and content strategies that engage and inspire our guests and drive brand awareness.
- Analyze digital platforms, analytics and metrics to inform and optimize strategies.
- Plan, produce, and distribute high-quality content across all digital channels.
- Collaborate with different teams and stakeholders to ensure alignment on all projects.
- Monitor and respond to consumer comments on social channels.
- Track and report on the success of campaigns and strategies.
- Stay current with the latest trends in digital and social media.
- Provide creative solutions to challenges and problems.
- Maintain a positive and enthusiastic attitude.
- Ensure compliance with all company policies and procedures.
Required Qualifications
- Education: Bachelor's degree in marketing, communications, journalism or a related field
- Experience Required: 5+ years of experience in social media and content marketing
- Extensive experience with digital platforms, analytics, and metrics, along with a proven track record of developing successful content strategies
Required Skills
Creative Problem Solving
Content Marketing
Digital Analytics
Content Creation
Social Media Strategy
Team Collaboration