Manager, Decision Science--Digital Marketing Analytics

Position Overview

Who Are We? Taking care of our customers, our communities and each other is at the heart of the Travelers Promise. For over 170 years, we have maintained our reputation as one of the best property casualty insurers by honoring our commitment to our people and our communities. Imagine loving what you do and where you do it.

What Is the Opportunity? At Travelers, we believe that data-driven decisions are essential to driving business success. We are seeking a Manager of Decision Science with deep marketing experience to evaluate the impact of organic website traffic and content marketing strategies. Reporting to the AVP of Marketing Analytics and Decision Science, you will leverage statistical modeling, machine learning, and performance measurement tools to provide actionable insights that drive audience engagement and business growth.

Salary: $109,300.00 - $180,200.00

Key Responsibilities

• Leverage Google Analytics 4 and related tools to measure and test organic performance and identify potential audience segments while distinguishing results from the influence of paid amplification.
• Partner with the Content Marketing and SEO teams to refine organic KPIs and align with broader integrated marketing goals; over time, add GEO (Generative Engine Optimization) KPIs and analytics to the mix.
• Develop a deep understanding of the business to procure data for specific analyses or prototypes for new data assets, while following coding best practices.
• Develop a strong command of internal data sources and explore new, unstructured data sources to assess potential business value.
• Determine and use appropriate techniques—including diagnostic analysis, active monitoring, and/or multivariate methods—designed to answer business questions, test hypotheses, or assess impacts and results.
• Explore and suggest new data and analytic tools, techniques, and industry best practices to apply to business problems.
• Apply appropriate visualizations (charts, graphs, maps, etc.) to analytic insights for delivery to various audiences.
• Interpret and communicate findings to key stakeholders and recommend optimal business actions based on analytical insights and business constraints.
• Leverage existing organizational partnerships across functional teams to influence analytic outcomes.
• Mentor less experienced analytic talent, onboard new employees and interns, and support recruiting and talent assessment efforts.

Required Qualifications

• Bachelor's Degree in a STEM related field, or a Business School Master's Degree with a concentration in a technical or analytical field.
• Four years of related data and analytics experience.
• Experience using explanatory, diagnostic, and inferential techniques such as experimental design, hypothesis testing, clustering analysis, time series, and other statistical modeling algorithms, with the ability to decide the appropriate methodology.
• Experience working on large-scale multidimensional data with intermediate knowledge of open-source, cloud-enabled analytical programming languages.
• Ability to manage multiple projects simultaneously and follow through to ensure timely completion.
• Capability to foresee challenges and proactively create more efficient business processes.
• Excellent written and verbal communication skills with the ability to explain analyses and methodologies to business partners.
• A proven track record of building and owning professional business relationships within the data and analytics community across an enterprise.
• Bachelor's degree or three years of experience in data, analytics, engineering, science, technical analytical fields or relevant experience.

Benefits & Perks

• Health Insurance: Employees and their eligible family members—including spouses, domestic partners, and children—are eligible for coverage from the first day of employment.
• Retirement: Travelers matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum. Additionally, if you have student loan debt, you may enroll in the Paying it Forward Savings Program, and you are eligible for a fully funded Pension Plan.
• Paid Time Off: Enjoy a minimum of 20 days of Paid Time Off annually, plus nine paid company holidays.
• Wellness Program: Access tools, discounts, and resources through Travelers’ wellness program, which includes free professional counseling services, health coaching, and other resources to support your well-being.
• Volunteer Encouragement: Benefit from our Matching Gift and Volunteer Rewards program, which enables you to give back to the charity of your choice.