Director of Marketing
Epic Healthcareabout 1 year ago
Philadelphia, Pennsylvania, United States
On-site
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
We're looking for a Director of Marketing who can bring a fresh perspective to our nursing home. If you’re ready to take the lead in crafting memorable campaigns that speak to the heart (and maybe tickle a funny bone or two), we want to hear from you!
Key Responsibilities
- Develop and execute marketing strategies that attract potential residents.
- Be the voice of our brand, ensuring it’s as vibrant and warm as the care we provide.
- Plan and orchestrate events that leave a lasting impression—whether it’s an open house or a themed party that gets everyone talking.
- Analyze marketing metrics to see what’s working and what’s not. Adjust, adapt, and always aim for the stars.
- Work hand-in-hand with our Admissions and Care teams to ensure our messaging aligns with the outstanding service we deliver.
- Build and maintain relationships with local businesses, hospitals, and referral sources. You’re the friendly face everyone wants to work with!
Required Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in a marketing role, ideally in healthcare or senior living.
Benefits & Perks
- Competitive salary
- Health, dental, and vision insurance
- Paid time off
- Retirement plan
- Opportunities for professional development
Required Skills
Brand Management
Data Analysis
Campaign Management
Digital Marketing
Marketing Strategy
Partnership Building
Communication
Event Coordination