Director of Marketing

Epic Healthcareabout 1 year ago
Philadelphia, Pennsylvania, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

We're looking for a Director of Marketing who can bring a fresh perspective to our nursing home. If you’re ready to take the lead in crafting memorable campaigns that speak to the heart (and maybe tickle a funny bone or two), we want to hear from you!

Key Responsibilities

  • Develop and execute marketing strategies that attract potential residents.
  • Be the voice of our brand, ensuring it’s as vibrant and warm as the care we provide.
  • Plan and orchestrate events that leave a lasting impression—whether it’s an open house or a themed party that gets everyone talking.
  • Analyze marketing metrics to see what’s working and what’s not. Adjust, adapt, and always aim for the stars.
  • Work hand-in-hand with our Admissions and Care teams to ensure our messaging aligns with the outstanding service we deliver.
  • Build and maintain relationships with local businesses, hospitals, and referral sources. You’re the friendly face everyone wants to work with!

Required Qualifications

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Proven experience in a marketing role, ideally in healthcare or senior living.

Benefits & Perks

  • Competitive salary
  • Health, dental, and vision insurance
  • Paid time off
  • Retirement plan
  • Opportunities for professional development

Required Skills

Brand Management
Data Analysis
Campaign Management
Digital Marketing
Marketing Strategy
Partnership Building
Communication
Event Coordination