Events Marketing Manager

Position Overview

The Florida Chamber of Commerce is seeking a seasoned Events Marketing Manager with a proven background in events marketing and execution to lead promotions and assist with the planning and delivery of a well-established annual calendar of in-person and virtual events. These events are integral to our organization’s brand presence, drawing members, partners, and stakeholders from across Florida and, in some cases, the nation. This is a hands-on role with a clear and proven blueprint for success already in place. The right candidate will take pride in ensuring consistent brand delivery of these established experiences year after year—implementing innovative marketing strategies with precision, creating compelling marketing materials, and managing and executing a promotions calendar to maximize event visibility and attendance.

Compensation: Competitive total compensation package comprised of base salary with bonus opportunity.

Key Responsibilities

• Collaborate with internal and external stakeholders to develop and implement event marketing strategies that aim to meet and exceed budgeted registration revenue goals through targeted marketing campaigns and promotions.
• Work with the Investor Relations team to develop compelling collateral, ROI packets, etc. to help sell and retain event sponsorships.
• Lead the end-to-end marketing and project management of several large-scale in-person and virtual events annually.
• Create and execute comprehensive marketing campaigns using channels including email, digital and print advertising, social media, direct mail, and partner outreach to drive attendance, sponsorship, and engagement.
• Write and edit compelling copy for marketing materials, website content, e-blasts, social media, and other communications.
• Collaborate with videographers and internal teams to script and produce video assets that highlight event and mission-related aspects.
• Monitor and analyze marketing metrics such as website traffic, social media engagement, and email analytics to measure campaign effectiveness and optimize strategies.
• Design and produce high-quality marketing materials including flyers, brochures, digital content, on-site print items, and presentations that effectively communicate event focus and value.
• Coordinate with internal teams and vendors to meet pre-defined deadlines, budgets, and logistical milestones.
• Maintain and refine existing event marketing lists, assets, timelines, and processes in accordance with established standards.
• Assist with onsite event logistics including run of show, event branding, and social media strategy.
• Manage event registration platforms and coordinate post-event follow-up communications.
• Oversee relationships with external vendors such as graphic designers, printers, and marketing agencies.
• Provide thorough documentation and reporting to ensure consistency and continuous improvement year over year.
• Adhere to organization branding and messaging guidelines across all touchpoints.
• Other duties as assigned.

Required Qualifications

• 7+ years of events marketing experience with a demonstrated portfolio of design and written samples.
• Extensive knowledge of both traditional and digital marketing landscapes, including copywriting, editing, graphic design, social media management, and website management.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with design tools such as Canva.
• Strong written, editing, and verbal communication skills with acute attention to detail and grammar.
• Excellent research skills with the ability to gather and synthesize information from varied sources.
• Demonstrated interpersonal skills to build and maintain effective relationships with internal teams and external stakeholders.
• An entrepreneurial spirit with proven success in developing and executing marketing strategies that drive measurable results.
• Experience in traditional marketing channels along with familiarity with digital platforms and current A/V standards.
• Ability to follow structured systems and accurately repeat complex multi-part processes across multiple events.
• Highly detail-oriented, organized, and able to meet deadlines in a fast-paced environment.
• Capability to work independently as well as part of a team.

Benefits & Perks

• Medical Insurance
• Dental Insurance
• Paid Time Off (Holidays, Vacation, Sick Time)
• 401(k)
• 5 hours of PTO per month to volunteer at the non-profit of your choice
• Life Insurance
• Long-Term Disability (Short-Term Disability also available)
• Flexible Spending Accounts
• Tuition Reimbursement
• Free parking