Communications and Marketing Manager

Position Overview

MATTERS (a division of UBMD Emergency Medicine) is a multi‐state substance use treatment referral network dedicated to connecting individuals to outpatient follow‐up care and providing harm reduction resources. We are seeking an outcomes‐oriented, data‐minded Manager for MATTERS’ Communications Department to oversee the development, implementation, and evaluation of our communication strategies. This role is critical to our marketing and communications initiatives and provides leadership to our communications team.

Job Type: Full-time • Work Location: Hybrid remote in Buffalo, NY 14203 • Expected Start Date: January 2026

Candidates must adhere to all applicable HIPAA Privacy and Security Rule requirements, including implementing administrative, technical, and physical safeguards to protect sensitive data. UBMD Emergency Medicine is an equal employment opportunity (EEO) employer.

Key Responsibilities

• Develop, implement, and evaluate marketing and communication strategies to support organizational goals and growth.
• Plan and execute integrated campaigns and activities.
• Leverage data‐driven insights in regular reporting and adjust communications strategy accordingly.
• Develop and mentor the communications team through project assignment, professional development, and clear direction.
• Manage the communications budget and allocate resources appropriately.
• Collaborate with cross‐functional teams and external partners including marketing agencies, government officials, and community organizations.
• Enforce HIPAA and SOC 2 policies across teams while fostering a culture of creativity, accountability, and strategic innovation.
• Serve as the subject matter expert and primary point-of-contact for communications-related inquiries.
• Perform additional duties as needed.

Required Qualifications

• Demonstrated experience in marketing or communications leadership.
• Proven expertise in marketing and communication strategies, digital lead attribution, and lead generation.
• Strong problem-solving, communication, critical thinking, and resource management skills.
• Ability to communicate effectively with both internal and external partners.
• Comfort working as part of a team in a fast-paced, dynamic environment.
• At least 5 years of experience in digital marketing or communications with a track record in program/campaign management or evaluation.
• Minimum 1-year supervisory experience.
• Bachelor’s degree required.

Benefits & Perks

• Compensation: $70,000.00 - $80,000.00 per year
• Generous retirement plan
• Health insurance – 75% employer paid
• Dental insurance – 100% employer paid
• Generous health expense reimbursement options
• Life insurance
• Generous PTO
• Position is grant funded; continued employment is dependent upon funding availability.