Director, Marketing & Communications

Director, Marketing & Communications

Key Responsibilities

Marketing Strategy & Commercial Growth

• Drive forward the global marketing strategy to drive revenue growth, customer retention, and brand equity
• Align closely with sales, product, and executive leadership on commercial goals and campaign execution
• Build marketing programs that move the needle across full-funnel acquisition, conversion, and expansion
• Support go-to-market strategy for new product launches, including Flexport's proprietary tech releases
• Partner with product and commercial teams to craft compelling positioning, messaging, and launch plans

PR, Communications, and Content

• Support earned media, PR, and executive communications for the company
• Manage media relationships and inbound media opportunities
• Support internal communications, ensuring company-wide alignment and employee engagement
• Oversee content across all owned channels, including the Flexport blog, social media, newsletters, and reports
• Drive thought leadership initiatives that position Flexport as a leading voice in logistics, technology, and trade policy
• Drive social media strategy ensuring a consistent and impactful brand voice across platforms
• Align editorial content with Flexport's commercial priorities, product roadmap, and industry trends

Marketing Mechanisms & Analytics

• Own driving the marketing team's planning and measurement mechanisms including weekly standups, WBRs, and QBRs.
• Partner with the marketing operations and digital performance teams to dive deep and identify opportunities for optimization.
• Partner cross-functionally with enablement and sales teams to ensure a healthy intake flow and customer experience.

Team Leadership

• Lead a team of 2-3 direct reports with potential to grow.
• Mentor future leaders, foster a culture of ownership and collaboration, and scale team capabilities as the business grows

Budget & Vendor Management

• Manage a multi-million dollar marketing and communications budget
• Oversee agency relationships, vendor contracts, and tool stack investments
• Ensure spend is aligned to business priorities, performance targets, and scalability

You Should Have:

• 10+ years of experience in B2B marketing, communications, or partnerships-ideally in technology, logistics, or other complex global industries
• A strong track record of building and scaling high-impact marketing teams and programs
• Deep expertise across product marketing, content, communications, performance marketing, and brand
• Experience managing high-stakes media relationships and guiding executive communications
• A portfolio of successful product launches, strategic campaigns, and brand building at scale
• Fluency in marketing operations, attribution, funnel optimization, and web strategy
• Outstanding communication, leadership, and collaboration skills
• Strategic thinking matched with operational rigor and a bias for execution