Social Media Marketing Specialist

Social Media Marketing Specialist

Business Consulting and Services Industry

Monday-Friday, 40 hours/week

West Jefferson, OH (4 days onsite, 1 day remote)

Permanent Opportunity!
Samples of work required for consideration

Why You’ll Love This Job:

• 4 days onsite, 1 day remote
• Medical, dental, and vision benefits
• PTO
• Opportunity to own social strategy and expand into broader digital marketing initiatives

What You’ll Do:

Own Organic Social Media (Primary Focus)

• Lead organic social strategy, content creation, publishing, and reporting for multiple client brands
• Concept, design, write, schedule, publish, and analyze content across Instagram, Facebook, TikTok, LinkedIn, Threads, and YouTube
• Serve as the voice of the brand online through thoughtful, engaging community management
• Respond to DMs and comments, moderate conversations, de-escalate complaints, and escalate when appropriate
• Build and manage content calendars across multiple accounts while meeting deadlines
• Monitor performance metrics and optimize content based on platform analytics and KPIs

Expand Into Broader Digital Marketing

• Contribute to email marketing campaigns and grow into deeper email strategy ownership
• Support paid social campaigns and influencer partnerships as responsibilities expand
• Explore and experiment with AI tools to enhance content creation and workflow efficiency

Deliver Early Impact (First 90 Days)

• Seamlessly take over existing accounts and maintain consistent posting
• Establish strong community management standards with quick, professional response times
• Introduce fresh content ideas that positively impact engagement metrics
• Begin supporting additional digital initiatives beyond organic social
• Demonstrate proactive communication and reliable follow-through

Who We’re Looking For:

• 2–5+ years of hands-on social media experience (agency, brand-side, or both)
• Experience in a CPG environment strongly preferred
• Strong content creation skills across major social platforms
• Hands-on experience with Meta Business Suite and social scheduling tools
• Ability to manage multiple brands or accounts simultaneously
• Experience collaborating with cross-functional teams (internal and external)
• Photo editing proficiency (Photoshop, Affinity, Canva, or similar)
• Video editing experience (After Effects, CapCut, Premiere, etc.) preferred
• Strong understanding of platform analytics and performance tracking
• Foundational knowledge of email marketing with eagerness to expand
• Customer-service oriented with strong online communication skills
• Professional yet personable community management approach
• Organized and deadline-driven in a multi-client environment
• Curious and proactive about AI and emerging digital trends
• Flexible — understands that social media may require occasional evening/weekend monitoring

Bonus Points For:

• Experience with social listening platforms (Meltwater, Sprinklr, Brandwatch)
• E-commerce/Shopify familiarity
• Photography or videography skills
• Crisis communications experience
• Agency background managing multiple brands

Compensation

Compensation is based on experience, skills, and overall fit for the role, with an expected range of $80,000 to $115,000 annually.