Digital Marketing Manager

Job Description

We are looking for a Digital Marketing Manager for our client, Phigora, who is a rare hybrid: a data-driven performance engineer and a creative storyteller who understands that a luxury brand is built on trust, precision, and an invitation to a world of excellence.

The Mission: Why This Role Matters

Reporting directly to our leadership team, you are the navigator of our digital growth. You won’t just be "running ads"; you will be the guardian of Phigora’s luxury positioning across the global digital landscape. Your mission is to bridge the gap between our high-touch showroom experience and a worldwide digital audience, ensuring that every click, every email, and every social interaction feels like a private consultation with a horological expert. You are here to turn demand into a digital powerhouse, scaling our brand while maintaining the "quiet luxury" aesthetic that our collectors demand.

The Experience: Your Life at Phigora

Your day begins by checking the pulse of our global performance. You aren't just looking at clicks; you are analyzing the journey of a collector in London or a first-time buyer in Los Angeles. You’ll spend your time optimizing high stakes campaigns across Meta and Google, ensuring that our Patek Philippe and Rolex collections reach the eyes of those who truly appreciate them. You are a master of the "creative test," constantly evolving our visuals and messaging to find the perfect balance between high-ticket conversion and brand prestige.

You are the owner of our digital ecosystem. One hour, you are collaborating with creative partners to direct a cinematic product drop; the next, you are deep in our CRM, architecting automated email and SMS flows that nurture a client from their first inquiry to their tenth acquisition. You understand that in the luxury world, the "abandoned cart" flow isn't a reminder—it's a refined follow-up to a high-value conversation.

Impact and Innovation

• Performance Architect: You will own Phigora’s paid media strategy, scaling budgets and optimizing ROAS to meet aggressive revenue goals without ever compromising our "white-glove" reputation.
• Conversion Visionary: The website is your showroom. You will work with our e-commerce and development teams to ensure the UX is as flawless as a Swiss movement, implementing CRO best practices that make purchasing a $50,000 timepiece feel seamless and secure.
• Narrative Driver: You will guide our content strategy across social and web, ensuring that every piece of content reflects our expertise, from our 2-year warranty to the artisan craftsmanship of our Swiss-trained watchmakers.
• Data-Driven Strategist: You will be the voice of the data, translating CAC, LTV, and AOV into actionable insights for the leadership team. You don't just report on what happened; you predict what’s next.

Who You Are

• A Luxury Native: You understand the nuance of high-ticket marketing. You know that selling a vintage Cartier requires a different "vibe" than a standard commodity.
• A Full-Stack Growth Marketer: You are proficient in the technical side—Google Analytics, Meta Ads Manager, and CRM automation—but you never lose sight of the creative soul of the brand.
• An Expert Communicator: You can write compelling copy that resonates with elite collectors and collaborate with creative designers to bring a visual vision to life.
• An Impact Seeker: You aren't looking for a "maintenance" role. You want to take an established luxury leader and scale it to new heights through digital innovation.

The Phigora Advantage

Joining Phigora means joining a team that values transparency, craftsmanship, and the "X-Factor" of our in-house technical expertise. You will have the resources of a growing luxury brand and the autonomy to build a digital strategy from the ground up. If you are ready to take the reins of a brand where "Time waits for no one," we want to meet you.