Digital Marketing Specialist

Position Overview

MD Sports is a powerhouse in the Arcade and Outdoor games scene, where we work hard, play harder, and keep the excitement alive. We're all about pushing the boundaries of innovation, understanding our customers' desires, and delivering unmatched value. If you're up for a challenge, eager to expand your skills, and ready to grow with us, we’ve got the perfect spot waiting for you!

We are seeking a talented and creative Digital Marketing Specialist to join our team. The ideal candidate will have a passion for marketing, a keen eye for design, and strong analytical skills. You will be responsible for developing and executing marketing campaigns, creating visually appealing graphics, and preparing detailed reports to measure the success of our initiatives. Your contributions will be pivotal in scaling our marketing efforts and growing brand awareness across retailers and digital channels.

Key Responsibilities

• Develop and implement marketing strategies to drive brand awareness and customer engagement.
• Assist in planning and executing digital marketing campaigns including email marketing, social media, PPC marketing, and website marketing.
• Design and produce high-quality digital marketing assets (e.g., retouching product photos, creating web banners, email designs, PPC advertisement images, and social media posts) while maintaining brand consistency.
• Track and analyze the performance of marketing campaigns using Excel and other analytical tools.
• Prepare detailed reports on campaign outcomes, providing insights and recommendations for improvement.
• Utilize Excel formulas, pivot charts, and data aggregation techniques for effective reporting.

Required Qualifications

• Associate’s degree in Marketing, Graphic Design, or a related field.
• 1+ years of experience in marketing and graphic design with specific knowledge in retailer and web PPC marketing, social media advertisement, and web design.
• Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Strong Excel skills including data analysis, pivot tables, and reporting.
• Experience with digital marketing tools (e.g., Google Analytics, email marketing platforms).

Preferred Qualifications

• Minimum 1 year of experience in graphic design.
• At least 1 year of experience in PPC Campaign Management.

Benefits & Perks

• Job Type: Full-time
• Pay: $45,000.00 - $55,000.00 per year
• Benefits: Dental insurance, Health insurance, Paid time off
• Schedule: Monday to Friday
• Work Location: Hybrid remote in Schaumburg, IL 60173
• Commute: Able to commute to Schaumburg, IL 60173 (Required)