Marketing Director (External Role)

Position Overview

At Wingard, we are dedicated to helping our client partners realize their potential. Our Jacksonville-based client is seeking an experienced in-house Marketing Director to lead day-to-day marketing strategy and collaborate regularly with agency partners to achieve business goals. This full-time, salaried role, reporting directly to the President/CEO, is ideal for a well-rounded marketing generalist with a go-getter attitude who can hit the ground running, take initiative independently, and serve as a community ambassador.

Note: Local candidates and U.S. residents only.

Key Responsibilities

• Assist with end-to-end campaign development and implementation.
• Coordinate marketing strategies, plans, and campaigns to achieve strategic objectives.
• Maintain brand standards and ensure compliance across all marketing and communications channels.
• Implement tactical marketing plans and facilitate media buying across channels including direct mail, digital, TV, radio, and email.
• Manage day-to-day communications with partner agencies to execute marketing plans.
• Collaborate on creative development with marketing agency partners.
• Oversee the Company’s website effectiveness and growth.
• Lead social media strategy and execution, including copywriting.
• Monitor online marketing and social media trends and best practices.
• Manage and execute digital and email marketing initiatives.
• Facilitate internal communications to secure buy-in on marketing objectives.
• Perform community outreach to foster improved relationships with key stakeholders.

Required Qualifications

• Bachelor's Degree and five or more years of experience in marketing, communications, advertising, or a related field.
• Demonstrated ability to manage external partners to achieve business goals.
• Strong analytical and creative skills.
• Excellent communication skills with key internal and external stakeholders.
• Ability to multi-task independently with minimal and non-technical direction.
• Strong working knowledge of social media platforms.
• Proficiency in Adobe Illustrator, Word, Excel, and PowerPoint.

Preferred Qualifications

• Client-facing agency experience or internal marketing roles.

Benefits & Perks

• Competitive salary
• Fast-paced environment
• Health insurance
• Dental insurance
• Vision coverage
• 401k plan