Group Influencer Marketing Manager, Google Workspace

Position Overview

By applying to this position, you can share your preferred working location among Kirkland, WA; Austin, TX; New York, NY; Reston, VA; San Francisco, CA; Sunnyvale, CA; or Washington D.C. In this role, you’ll drive programs to build awareness and credibility for Google Workspace through influencers and customer advocates on a global scale. You'll collaborate with cross-functional teams—ranging from Product Marketing and Growth Marketing to Sales and Engineering—to craft messaging, customer stories, and strategies that elevate product positioning and spur growth.

Key Responsibilities

• Create an influencer strategy that reaches key customer audiences and test creative marketing approaches to identify return on investment activities.
• Research and create messaging frameworks for key audiences and segments; develop customer advocacy content and a plan to disseminate it.
• Organize work streams and milestones, and gain buy-in across stakeholders.

Required Qualifications

• Bachelor's degree or equivalent practical experience.
• 13 years of experience in solution and product marketing, market research, influencer relations, customer reference, or a thought leadership role.
• 5 years of experience leading teams in a technology environment.

Preferred Qualifications

• Experience with multi-product organizations that sell into IT and business audiences.
• Experience working with agencies and managing budgets.
• Experience working at a global scale across regions (e.g., EMEA, LATAM, APAC, North America).
• Knowledge of the business-to-business (B2B) technology analyst landscape.

Benefits & Perks

• Compensation: The US base salary range for this full-time position is $197,000-$290,000 plus bonus, equity, andbenefits.
• Opportunity to choose your preferred working location from several major US cities.
• Comprehensive benefits package and a supportive, inclusive work environment.