Associate Director, Patient Experience and Access Marketing at Madrigalpharma Conshohocken, PA

Madrigalpharmaabout 1 year ago
Conshohocken, Pennsylvania, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Madrigal, a biopharmaceutical company advancing novel therapeutics for non‐alcoholic steatohepatitis (NASH), is seeking an Associate Director, Patient Experience and Access Marketing. This role plays a pivotal part in the strategic development, tactical planning, and execution of marketing initiatives to drive awareness and engagement with Madrigal Patient Support (MPS) programs. Reporting directly to the Director, Patient Access Marketing, you will collaborate cross-functionally to align patient access efforts with broader commercial objectives.

Key Responsibilities

  • Support Strategy Execution: Assist in executing the MPS marketing strategy to ensure alignment with commercial and brand objectives.
  • Tactical Development: Lead creation and implementation of digital, print, and email assets to support patient access and engagement.
  • Cross-Functional Collaboration: Partner with teams across Madrigal Patient Support, Access & Reimbursement, Brand Marketing, Training, Legal, Compliance, Market Access, and Sales to develop compliant and effective messaging for both HCP and patient audiences.
  • Pull-Through Support: Work with commercial teams to identify access challenges and develop materials to educate stakeholders on available MPS resources.
  • Material Review Process: Manage development and submission of promotional and educational materials through the promotional review committee (PRC) process.
  • Communication & Education: Assist in disseminating patient access initiatives and updates across the organization.
  • Agency & Vendor Coordination: Support relationships with vendors and agencies to ensure timely and high-quality delivery of marketing assets.
  • Market Research & Insights: Contribute to market research activities to gain insights that inform marketing strategies and campaign effectiveness.
  • Operational Excellence: Aid in planning and logistics for meetings, conferences, and training sessions related to MPS.
  • Team Engagement: Foster a high-performance team culture anchored in accountability, collaboration, and continuous improvement.

Required Qualifications

  • Bachelor’s degree (BA or BS) in Marketing, Business, Life Sciences, or a related field.
  • 8-10 years of experience in the pharmaceutical industry or a related field, preferably with specialty products.
  • 5+ years in pharmaceutical marketing (in-house or agency).
  • Familiarity with patient support programs.
  • Strong project management skills with the ability to manage multiple priorities and deadlines.
  • Excellent interpersonal and communication skills for effective cross-functional collaboration.
  • Solid understanding of compliance and regulatory standards in pharma marketing.
  • Experience with the promotional review process and navigating regulatory pathways.
  • Willingness to travel up to 30%.

Benefits & Perks

  • Compensation: Base salary is determined by factors such as qualifications, skills, education, experience, business needs, and market demands. The role may also be eligible for bonus and equity.
  • Comprehensive Benefits: Includes flexible paid time off (PTO), medical, dental, vision, and life and disability insurance.

Required Skills

pharmaceutical marketing
strategic planning
compliance
cross-functional collaboration
tactical asset creation
regulatory standards
project management
patient support programs