Global AI Product & Marketing Specialist

Upwork25 days ago
Anywhere
Remote
Contract
Junior Level (1-3 years)

Job Description

Global AI Product, Infrastructure, Product Marketing & VAR GTM Specialists

We are building a broad global enterprise AI platform spanning AI infrastructure, GPU computing, private and sovereign AI, AI models, agentic AI, enterprise knowledge and RAG, cybersecurity, governance, orchestration, storage, networking, edge AI, and enterprise applications.

We are looking for exceptional senior professionals worldwide across Product, AI Infrastructure, Technical Product, Product Marketing, Solutions, and Channel/VAR GTM.

Our objective is to build the product strategy, positioning, packaging, solution architecture, and partner enablement required for VARs, MSPs, systems integrators, distributors, technology partners, and enterprise sales organizations around the world to successfully sell our solutions.

  • *We are hiring multiple specialists worldwide through this single posting.

You do not need to be an expert in every area.

We are intentionally looking for a mix of complementary expertise across products, infrastructure, AI, architecture, product marketing, international markets, and channel GTM.

The Objective

We have a substantial portfolio of AI products, infrastructure technologies, platforms, and solutions.

We need to transform that portfolio into a clear global commercial strategy that answers:

  • What solutions should we take to market?
  • Which products should be sold independently?
  • Which infrastructure and software products should be combined?
  • Who are the target customers?
  • Who are the economic and technical buyers?
  • What problems are we solving?
  • Why should customers care?
  • What architecture should we recommend?
  • What alternatives are customers using today?
  • Why are our solutions different?
  • How should our solutions be packaged?
  • How should they be positioned in different markets?
  • How should a VAR sell them?
  • What discovery questions should partners ask?
  • What should partners demonstrate?
  • How should proposals be structured?
  • How should our strategy change between industries and countries?
  • How do we make sophisticated AI and AI infrastructure easy to sell worldwide?

Our goal is to make enterprise AI and AI infrastructure extremely easy for partners around the world to understand, architect, position, demonstrate, and sell.

We Want a Mix of People

We are interested in candidates with deep expertise in one or more of the following areas.

AI Product Specialists

People who deeply understand enterprise AI products and can evaluate them from both technical and commercial perspectives.

Relevant experience may include:

  • Generative AI
  • Agentic AI
  • AI models
  • LLM inference
  • Model training
  • Enterprise RAG
  • Knowledge systems
  • AI platforms
  • AI developer platforms
  • Enterprise automation
  • Private AI
  • Sovereign AI
  • Edge AI
  • AI governance
  • Enterprise AI applications

AI Infrastructure Specialists

We specifically want people who understand the infrastructure required to deploy AI at enterprise, edge, and data-center scale.

Relevant expertise includes:

  • GPU infrastructure
  • NVIDIA GPU platforms
  • AMD GPU platforms
  • GPU clusters
  • AI servers
  • Bare-metal infrastructure
  • Private cloud
  • Hybrid cloud
  • On-premise AI
  • Sovereign AI infrastructure
  • Data-center architecture
  • High-performance computing
  • Kubernetes
  • Slurm
  • Container infrastructure
  • AI workload orchestration
  • Multi-tenant GPU infrastructure
  • GPU virtualization and partitioning
  • Ethernet AI fabrics
  • InfiniBand
  • RDMA
  • High-speed networking
  • AI storage
  • NVMe
  • Parallel storage
  • Object storage
  • Distributed storage
  • AI data pipelines
  • DPUs
  • Network security
  • Firewalls
  • Observability
  • Infrastructure security
  • Edge infrastructure
  • AI factory architecture
  • Power, cooling, and deployment considerations

We particularly value people who understand how compute, GPU, networking, storage, orchestration, security, data, and AI software combine into a complete solution.

Product Marketing and GTM Specialists

People who can convert sophisticated products and infrastructure into:

  • Product positioning
  • Messaging
  • Value propositions
  • Ideal customer profiles
  • Buyer personas
  • Customer use cases
  • Solution packaging
  • Competitive differentiation
  • Pricing and packaging concepts
  • Product launches
  • Sales narratives
  • Executive messaging
  • Technical messaging
  • Market segmentation
  • Go-to-market strategy

Technical Product Marketing Specialists

We want people who can understand sophisticated technology while communicating its value in language that customers and partners understand.

You should be comfortable working with:

  • Engineers
  • AI architects
  • Infrastructure architects
  • CIOs
  • CTOs
  • CISOs
  • Chief Data Officers
  • AI/ML teams
  • Data-center teams
  • Product teams
  • Enterprise sales teams
  • VAR sales teams
  • VAR technical teams

Solutions and Architecture Specialists

We want people who can turn individual technologies into complete customer solutions.

Potential solution categories may include:

  • Sovereign Enterprise AI
  • Private Enterprise AI
  • Enterprise Agentic AI
  • AI Security and Governance
  • Enterprise Knowledge and RAG
  • GPU Infrastructure and AI Cloud
  • AI Model Deployment
  • On-Premise AI
  • Hybrid AI
  • Edge AI
  • Developer AI Platforms
  • Industry-specific AI solutions

Global Channel / VAR GTM Specialists

We are especially interested in people who understand how technology is sold through partners around the world, including:

  • VARs
  • MSPs
  • Systems integrators
  • Global systems integrators
  • Distributors
  • Value-added distributors
  • OEMs
  • Technology alliances
  • Cloud partners
  • Infrastructure partners
  • Telecom partners
  • Regional resellers

Experience with partner ecosystems in one or more global markets is highly desirable.

We want expertise in:

  • Channel strategy
  • Partner segmentation
  • Partner economics
  • Distributor strategy
  • VAR strategy
  • Solution selling
  • Co-selling
  • Partner recruitment
  • Partner onboarding
  • Sales enablement
  • Technical enablement
  • Training
  • Certification
  • Deal qualification
  • Deal registration
  • Partner incentives
  • MDF/co-marketing strategy
  • Field execution

Worldwide Experience

Our ambitions are global.

We are interested in professionals with experience in markets including:

  • United States
  • Canada
  • Latin America
  • United Kingdom
  • European Union
  • Eastern Europe
  • Middle East
  • India
  • Southeast Asia
  • Japan
  • South Korea
  • Australia and New Zealand
  • Africa
  • Other international markets

Candidates with deep knowledge of one specific region are welcome.

You do not need worldwide experience personally. We expect to assemble a group of specialists with complementary geographic expertise.

We particularly value candidates who understand that technology cannot always be marketed identically in every country.

This may include understanding differences in:

  • Enterprise buying behavior
  • Partner ecosystems
  • Data sovereignty
  • Data residency
  • AI regulation
  • Cybersecurity requirements
  • Public-sector requirements
  • Procurement
  • Cloud adoption
  • On-premise requirements
  • Local competition
  • Pricing expectations
  • Partner margins
  • Distribution models
  • Language
  • Culture
  • Sales cycles

Our objective is to create a strong global platform and brand with market-specific GTM execution where necessary.

What We Need to Build

The specialists selected from this posting will help us create a complete Global AI Product, Infrastructure and Channel GTM framework.

This may include:

  • Portfolio architecture
  • Product positioning
  • Infrastructure positioning
  • Global positioning architecture
  • Product categorization
  • Solution architecture
  • Reference architectures
  • Customer-facing solution plays
  • ICP definitions
  • Buyer personas
  • Industry use cases
  • Product bundles
  • Infrastructure bundles
  • Hardware/software solution bundles
  • Regional solution variations
  • Competitive positioning
  • Competitive battlecards
  • Sales battlecards
  • Discovery frameworks
  • Technical discovery questions
  • Qualification frameworks
  • Objection handling
  • Executive pitches
  • Technical pitches
  • Customer presentations
  • VAR presentations
  • Distributor presentations
  • Solution briefs
  • Product one-pagers
  • Architecture diagrams
  • Demo narratives
  • Demo scripts
  • Proposal templates
  • ROI/TCO frameworks
  • Partner sales playbooks
  • Partner onboarding
  • Partner technical training
  • Partner sales training
  • Certification programs
  • Campaigns-in-a-box
  • Customer outreach messaging
  • Partner portal content
  • Regional GTM playbooks
  • Localization frameworks

The Standard

A VAR anywhere in the world should eventually be able to come to us with a customer scenario and rapidly determine:

  • What solution to sell
  • Which products are required
  • What compute architecture is required
  • What GPUs are appropriate
  • What networking is required
  • What storage is required
  • What orchestration is required
  • What security is required
  • What data architecture is required
  • What questions to ask
  • Who within the customer organization to engage
  • What business outcomes to discuss
  • What architecture to recommend
  • What to demonstrate
  • How we compare with alternatives
  • What collateral to use
  • How to structure the proposal
  • How the solution will be deployed
  • What regional considerations apply

We want to build a system that helps a VAR move from:

  • *Customer Problem → Discovery → Solution → Architecture → Demo → Business Case → Proposal → Deployment*

without requiring every VAR salesperson to become an AI infrastructure expert.

Ideal Background

We are particularly interested in people who have worked for, competed with, sold alongside, or built solutions within ecosystems such as:

  • NVIDIA
  • AMD
  • Cisco
  • Arista
  • Palo Alto Networks
  • VMware / Broadcom
  • Red Hat
  • Dell
  • HPE
  • Supermicro
  • Nutanix
  • Pure Storage
  • VAST Data
  • NetApp
  • Cohesity
  • ServiceNow
  • Microsoft
  • AWS
  • Google Cloud
  • IBM
  • Oracle
  • Snowflake
  • Databricks
  • CrowdStrike
  • Anthropic
  • OpenAI

We are equally interested in candidates from strong regional technology companies, distributors, VARs, MSPs, systems integrators, infrastructure companies, and AI companies around the world.

This Is NOT a General Marketing Position

Please do not apply if your primary experience is:

  • Social media
  • SEO
  • Influencer marketing
  • Consumer marketing
  • Generic digital marketing
  • Advertising campaign management
  • Lead generation without product expertise
  • Copywriting without enterprise technology knowledge

We need people who can understand products, infrastructure, customers, and markets first — and commercialize them second.

Who Should Apply

You may be:

  • An AI Product Manager
  • Infrastructure Product Manager
  • Enterprise Product Specialist
  • GPU Infrastructure Specialist
  • Technical Product Manager
  • Technical Product Marketing Manager
  • Product Marketing Leader
  • Solutions Marketing professional
  • Solutions Architect
  • AI Infrastructure Architect
  • Channel Product Manager
  • Channel Strategy Consultant
  • Partner GTM leader
  • Former Sales Engineer
  • Former Systems Engineer
  • Former Solutions Architect who moved into GTM
  • Enterprise AI consultant
  • HPC/GPU infrastructure specialist
  • Regional technology GTM expert
  • Former VAR or distributor executive

We care more about depth of expertise, real-world experience, and quality of thinking than your exact title.

Application Questions

Please answer every question.

  • *1. What enterprise AI, infrastructure, GPU, security, cloud, networking, storage, or data technologies do you understand deeply?*
  • Be specific.
  • *2. Which area best describes your strongest expertise?*
  • Product / AI Infrastructure / Solutions Architecture / Technical Product / Product Marketing / Technical Product Marketing / Channel GTM / Regional GTM / Other
  • *3. Which countries or regions do you know particularly well from a technology sales or GTM perspective?*
  • *4. What companies or technology ecosystems have you worked within?*
  • *5. Describe the most technically complex AI or infrastructure solution you have worked on and your personal role.*
  • *6. Give us an example of a complicated technical product or infrastructure solution that you helped make easier to sell.*
  • *7. Have you worked with VARs, MSPs, distributors, resellers, SIs, GSIs, or enterprise sales organizations?*
  • Describe your experience.
  • *8. Imagine we give you 20–30 products spanning GPUs, compute, networking, storage, models, agents, data, security, orchestration, and edge computing. How would you turn these into a smaller number of customer-facing solutions?*
  • We care about your thinking process.
  • *9. How would you adapt an enterprise AI solution and sales motion for different countries or regions?*
  • *10. What would you personally contribute during your first 30 days?*
  • *11. Please provide examples of relevant work.*
  • Examples may include:
    • Product positioning
    • Infrastructure architecture
    • Reference architectures
    • Sales playbooks
    • Battlecards
    • Product briefs
    • Solution architectures
    • GTM plans
    • Sales decks
    • Competitive analysis
    • Partner programs
    • Product launches
    • Infrastructure solution designs
    • International GTM programs
    • VAR or distributor programs

Engagement

This will begin as a consulting/contract engagement.

  • *Applicants may be located anywhere in the world.*

Strong performers may become long-term members of our Product, Infrastructure, Product Marketing, Solutions, Regional GTM, or Partner GTM organization.

We expect to select a small group of exceptional people with complementary technical, commercial, channel, and geographic expertise from this single posting.

When applying, please begin your response with:

  • *GLOBAL AI PRODUCT GTM*

This tells us you read the complete description.

Required Skills

Technical Product Marketing
Partner Onboarding
Sales Enablement
Solutions Architecture
Customer Use Cases
AI Infrastructure Expertise
AI Product Management
Channel GTM Strategy
Product Positioning
Competitive Analysis