Marketing intern

Position Overview

This Napa based company offers digital marketing and other consumer direct marketing services exclusively for the wine industry. The company serves a growing list of well-known established, and up and coming brands, that require high-touch services in marketing their wines directly to their loyal consumers. The company's goal is to help the wine industry's best wineries sell more wine, more profitably, to their growing customer base.

Key Responsibilities

• Develop and maintain a high level of knowledge about all product and service offerings
• Generate, organize, and manage written, image based, and other editorial content, with consideration for tone, messaging guidelines, and other general outreach initiatives on social media platforms such as Twitter, Instagram, blog, YouTube, Google+ and Facebook
• Monitor existing online conversations, as well as moderating approved content to initiate new online conversations
• Encourage fan engagement by reaching out to key influencers within the digital space
• Contribute to a team that rapidly develops and implements new marketing strategies that are deadline oriented
• Ensure brands are well-represented on all social media platforms, as well as in the extended digital space by providing excellent online customer service
• Create social media advertising campaigns with specific targeting of audiences based off of content generated by and your colleagues
• Prospect with sales team to grow the company client base and add social media presence
• Participate at company trade booth at wine industry trade shows to market products and services.
• Be an active team player with colleagues throughout the company to help meet company objectives.
• Review your work progress with management and extended team on a weekly, monthly, and quarterly basis.

Required Qualifications

• Solid understanding of social media platforms, specifically, Instagram, Facebook, Twitter, Google+, blogs, and Youtube
• Basic English language skills
• Enjoyment of teamwork in achieving a shared goal
• Knowledge of use of Google docs and Microsoft communication tools
• Ability to manage multiple projects inside of a time sensitive environment
• Exceptional organizational and time management skills
• Obsessive attention to detail
• Ability to adapt, learn, and contribute in a constantly changing environment
• Basic knowledge/understanding of wine
• Bachelor's Degree or equivalent education is required

Compensation

This is apaid position!