Director of Digital Marketing at Lifester Corporation New Canaan, CT

Lifester.com

is looking for a highly creative and motivated person to be part of our growing startup team to help execute our digital marketing and sales strategy.

Primary Duties and Responsibilities:

• Marketing Automation
• Salesforce CRM customization and integration
• SEO, SEM and Google Adwords knowledge
• Hootsuite, social media advertising
• Guest blogging and press release creation
• Adobe Photoshop or general design knowledge

Compensation Package:

• Salary: $50,000 to $75,000 Salary commensurate with experience
• Benefits: Subsidized benefits package

Requirements:

• Education: Bachelor’s degree; 3-5 years of relevant work experience in digital marketing
• 3-5 years hands-on, demonstrable experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (Act-on highly preferred), with knowledge of how cross-platform integrations impact data flows and campaign enablement.
• Excellent written and verbal communication skills and ability to interact with all levels of businesses and technical resources.
• Exceptional interpersonal and sales skills, proactive working style and extremely organized.
• Strong attention to detail, accuracy, follow-up, and deadline a must.