Marketing & Communications Officer

Position Overview

The Baltimore Community Foundation (BCF) is a philanthropic foundation created by and for the people of Greater Baltimore. With assets over $300 million and more than 900 charitable funds, BCF has granted over $737 million since 2001. BCF is seeking a Marketing & Communications Officer to join its team and help increase awareness of the foundation’s mission through strategic content development and digital engagement. Location: Baltimore, MD.

Key Responsibilities

• Develop an understanding of target audiences to create relevant content and effective calls to action.
• Produce and edit compelling written content, including long-form blog posts and articles, that align with BCF’s key messages and strategic goals.
• Create, manage, and optimize social media and email marketing campaigns, ensuring an SEO-first approach where applicable.
• Produce and edit photo and video content for social media and digital platforms.
• Design simple, branded graphics to support digital and print communications.
• Support donor services and community investment teams by developing timely communications materials, including event collateral and information sheets.
• Maintain BCF’s media library to ensure all collateral, photography, and video assets are current and accessible.
• Act as the liaison between departments and design/production teams for timely updates and revisions.
• Manage the foundation’s brand presence on social media by developing strategic content calendars, leading planning meetings, coordinating posting schedules, and analyzing engagement metrics.
• Oversee BCF’s website (WordPress) including basic content updates, new page development, and performance monitoring.
• Ensure consistency of BCF’s brand identity across all communications and platforms.
• Develop and maintain a comprehensive Marketing & Communications Master Calendar incorporating all media channels and events.
• Manage email marketing campaigns through Mailchimp, including content coordination and performance reporting.
• Collaborate with outside vendors to secure competitive bids and manage production cycles for print and digital materials.
• Assist with the overall development and implementation of the Marketing and Communications plan, as well as other assigned duties.

Required Qualifications

• Experience in a Communications and/or Marketing role with a strong background in content development and social media management.
• Strong written and verbal communication skills, with the ability to present complex ideas in a clear and engaging manner.
• Intermediate graphic design skills and experience in creating and editing visual assets for digital content.
• Proven ability to capture and edit photo and video content for digital marketing initiatives.
• Familiarity with WordPress, Google Analytics, Mailchimp, Adobe Creative Suite and/or Canva, Meltwater or similar social media management tools, Meta Business Suite, and Microsoft Office applications.
• Bachelor's degree in a related field and a minimum of 4-6 years of professional experience.
• Ability to quickly grasp complex ideas, manage time effectively, and work both independently and collaboratively in a fast-paced environment.
• A high standard of professional ethics and discretion along with a sense of humor.

Benefits & Perks

• Schedule: Hybrid (expected to work in-office at least three days a week)
• Benefits: Flexible work environment with the opportunity to contribute to a mission-driven philanthropic organization.