Community Marketing Manager - Surface & Edge
Job Description
Position Overview
Microsoft’s Consumer Marketing Organization’s Social Marketing team is revolutionizing the art of storytelling in the age of AI. We are seeking a community professional who can transform community insights into powerful storytelling, product influence, and meaningful fan relationships across our Windows & Devices business. As Community Marketing Manager - Surface & Edge, you’ll be the organization’s internal advocate for our consumer community responsible for deeply understanding, representing, and growing the voice of our fans. This role monitors conversations across key social platforms, Reddit, Discord, and relevant press outlets, surfacing insights, risks, and opportunities in real time. Sitting at the strategic intersection of product, community, and marketing, this candidate will translate both quantitative and qualitative community signals into actionable recommendations for product features, messaging, and creative content. They will publish and optimize content from the editorial calendar across owned channels, engage directly with fans, and maintain their own social/community presence to drive bidirectional, authentic conversation. They will also play a key part in deepening human, community-driven brand relationships, an increasingly important differentiator as audiences crave human connection alongside AI-driven content ecosystems. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees, we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees.
Key Responsibilities
- Monitor conversations across Reddit, Discord, social platforms, and key press outlets to identify sentiment shifts, behavioral trends, emerging opportunities, and risks.
- Convert community insights into structured recommendations for product, community engagement, and marketing strategies.
- Act as the internal champion for audience needs, ensuring community findings shape decision making across teams.
- Identify and escalate crisis-related conversation trends with context, recommendations, and mitigation paths.
- Ensure all content scheduled in the editorial calendar is published accurately and on time across owned channels.
- Partner closely with creative, social strategy, and content production teams to develop messaging that resonates with the community and reflects real audience motivators.
- Collaborate with cross-functional partners to infuse community insights into campaign development, messaging frameworks, and narrative direction.
- Own and operate dedicated social and/or community presences as a trusted point of direct-to-community conversation.
- Build relationships with core audience segments, superusers, advocates, and topic resources in relevant ecosystems.
- Facilitate bidirectional dialogue by sharing product updates, gathering feedback, and deepening fan trust and loyalty.
- Partner with product and marketing teams to influence feature prioritization through community-backed evidence.
- Work with analytics teams to design reporting frameworks that blend qualitative themes with quantitative metrics.
- Collaborate with Public Relations (PR), communications, legal, and customer support when needed during high-visibility or sensitive community moments.
- Provide regular reporting on sentiment, trends, community health, and emerging topics.
- Synthesize complex community narratives into actionable insights for senior leadership.
- Recommend content, product, and community experiences that improve long-term engagement and brand affinity.
- Embody our Culture and Values.
Required Qualifications
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 1+ year(s) community management, social media or related work experience
- * OR equivalent experience.
Preferred Qualifications
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years community management, social media, or related work experience
- * OR equivalent experience.
- Experience monitoring and analyzing large volumes of community conversation across platforms.
- Experience translating insights into clear recommendations for product and marketing teams.
- Experience in consumer tech, gaming, entertainment, or digital first brands.
- Experience with social listening tools and community analytics methodologies.
- Experience navigating nuanced sentiment, crisis scenarios, and high-velocity discourse.
Benefits & Perks
- Salary: Integrated Marketing IC3 – The typical base pay range for this role across the U.S. is USD $85,100 - $169,800 per year.
- Location: For specific work locations (San Francisco Bay area and New York City metropolitan area), the base pay range is USD $112,000 - $185,300 per year.
- Benefits: Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
- Schedule: Open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.