Sr. Manager, Partner Marketing (Hybrid)

Position Overview

This hybrid position will be located at our Corporate Office in New York City. Expectations for a hybrid in-office schedule are three days a week (Tuesday, Wednesday, and Thursday). The Foot Locker marketing team is the heartbeat of Foot Locker, uniquely positioned to bring cross‐functional departments together to develop and execute marketing programs. In this role, the Sr. Manager, Partner Marketing is responsible for developing integrated marketing plans for select accounts that build brand love and drive demand for Foot Locker and its brand partners. This person will work in close collaboration with the Partner Marketing VP to develop and drive initiatives that generate customer demand and support overall objectives.

Location: Foot Locker Corporate Office - NY, 1 Penn Plaza, Suite 3200, New York, NY 10119
Schedule: Hybrid (Tuesday, Wednesday, Thursday)

Key Responsibilities

• Build and manage partner brand relationships; be a go-to leader who can create clear and actionable solutions and drive confidence.
• Lead the development of annual planning for select partner brands, ensuring the plan meets goals and sales targets; track and optimize the program to maximize results.
• Leverage data to develop Foot Locker insight-led ideas, collaborations, and activations to populate plans and drive demand.
• Apply critical and strategic thinking to develop program briefs that enable cross-functional execution; create strong Go-To-Market plans, recap learnings, and manage programs end-to-end.
• Fiscally manage contributions into Foot Locker and Kids Foot Locker marketing.
• Follow defined brand partner and end-to-end processes.
• Collaborate cross-functionally and globally with Project Management, Marketing, Creative, Product, and Merchant teams to develop and maximize growth opportunities with brand partners.
• Collaborate across the full Marketing suite including Creative, Product, and Merchant teams to enhance growth opportunities with brand partners.
• Set campaign goals and KPIs; analyze and package program results and key takeaways.
• Manage one direct report at the manager level.
• Support the evolution of the Partner Marketing function.

Required Qualifications

• Education: Bachelor's degree in Marketing or related field
• Experience Required: Over 5 years of marketing experience within a multi-vendor retail environment, including at least 1 year of experience as a people manager
• Proven history of driving successful and measurable campaigns and programs
• Confident manager and problem-solver with the ability to work in a deadline-driven environment, maintain attention to detail, and multitask effectively
• Strong communication, organization, and account management skills
• Ability to lead and inspire teams
• Experience managing budgets
• Strong understanding of omnichannel marketing strategies, including digital, traditional, and emerging media
• Passion for sneakers, sneaker culture, and/or the retail industry
• Strong knowledge of Microsoft Office (PowerPoint, Excel, Word)
• Experience with presentation software, especially PowerPoint (Keynote is a plus)
• Familiarity with AirTable or a similar management system is helpful
• Proficient in data analysis and campaign performance tools (e.g., Google Analytics, CRM systems)

Benefits & Perks

• Salary: $96,000 - $115,000 per year
• Benefits: Employee Discount, Paid Time Off, Medical | Dental | Vision Coverage, 401(k) | Roth 401(k), Life Insurance, Flexible Spending Account, Opportunities for Advancement, Tuition Reimbursement for Qualified Courses, Strong Company Culture, Employee Resource Groups