Field Marketing Manager

Fivecastabout 1 month ago
Arlington, VA, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Dynamic high-tech environment

  • Great opportunities for progression & share options
  • Amazing people, fun culture & a pool table

About the Role

Our Field Marketing Manager will be an integral member of the global Fivecast Marketing team, supporting the execution of the global marketing plan across USA & Canada. They will help to drive awareness, lead generation and revenue growth for Fivecast across our customer base in national security, defence, law enforcement and corporate security.

This is a dynamic role that requires broad experience and capabilities across a range of marketing functions including events management, demand generation strategies and partner marketing. Success in this role requires a proactive mindset and a high level of initiative to be able to seek out marketing opportunities and execute flawlessly. This unique opportunity is for a marketing professional looking to gain experience in the diverse digital intelligence industry and make their mark with a rapidly growing scale-up.

This is an in office role based in Arlington Virginia.

Responsibilities

  • Event Management – all elements of Fivecast presence at industry conferences and customer events from planning through to execution and performance reporting
  • Lead Generation - drive pipeline growth through webinar programs, content syndication programs, ABM campaigns, industry stakeholders and other lead gen initiatives as required. Track & optimize lead gen performance with the American sales team.
  • Partner Marketing - execute joint marketing campaigns and other initiatives with strategic American partners
  • Comms and PR: Support PR and Comms initiatives by drafting materials and identifying new vehicles and audiences to spread the Fivecast message in America.
  • Merchandise: ordering and tracking branded promotional items.
  • Support global marketing initiatives as required including content creation, campaign ideation and execution, website updates.

Required skills and experience

  • Bachelor degree: in marketing or similar
  • 5+ years’ experience: in a field marketing role
  • Proven track record: in B2B event planning and execution.
  • Demonstrated success: partnering with sales teams to drive pipeline growth.
  • Familiarity: with marketing platforms such as HubSpot CRM, ZoomInfo, and WordPress (or similar tools).
  • Strong practical marketing skills: with a hands-on approach to campaign execution.
  • Exceptional interpersonal and communication abilities: (verbal and written).
  • Highly self-driven: and capable of working independently with remote management.
  • Customer-focused mindset: with a positive, proactive attitude.
  • Resourceful, innovative: and willing to take calculated risks.
  • Strong focus: on ROI, measurable outcomes, and delivering actionable results.

Additional experience that make strong candidates:

  • Experience in a SAS software or technology company
  • Experience in the Defence or Government Sector
  • Experience in marketing or business development for B2B enterprise software solutions
  • Content creation and digital, print and graphic design skills

Benefits

  • Share Options (equity)
  • 28 day paid leave per year (18 paid vacation days + 11 paid holiday days)
  • 10 days paid sick & carers leave per year
  • 10 days paid military leave per year
  • 401k plan, 50% matched up to 3%
  • Healthcare (medical, dental & vision)
  • Life & Disability insurance

Required Skills

Public Relations
Event Management
Content Creation
HubSpot CRM
Campaign Execution
Partner Marketing
ZoomInfo
WordPress
Lead Generation