Lead Marketing Professional
Family Heating and Cooling9 months ago
Hellertown, PA, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Join Family Heating & Cooling as our full-time Lead Marketing Professional in Hellertown, PA, and become the driving force behind our business growth. This full-time, hybrid position offers a flexible schedule (Schedule: 9 a.m. to 5 p.m. or 8 a.m. to 4 p.m.) and a salary based on your experience (Salary: Based on experience). Located in Hellertown, PA (Location: Hellertown, PA), you will have the opportunity to make a significant impact on our growth while enjoying a comprehensive benefits package.
Key Responsibilities:
- Take complete ownership of marketing campaigns that drive inbound demand, customer reviews, and follow-up calls.
- Coordinate efforts with external marketing vendors such as Google PPC, Local Services Ads (LSAs), and social platforms to ensure campaign success.
- Develop and execute clear, effective messaging for seasonal promotions and track campaign performance with actionable reporting.
- Work directly with company leadership while enjoying autonomy and creative control in a fast-paced service environment.
Required Qualifications:
- Experience Required: 3+ years of hands-on marketing experience in a home services or service-based business with direct responsibility for executing campaigns.
Preferred Qualifications:
- Qualifications: Experience managing or coordinating Google-based marketing platforms, including Google Ads and/or Google Local Services Ads (LSAs), in a service-based business.
Benefits & Perks
- Health insurance
- Paid time off (PTO)
- Company parties
- Bonus structure
- Company vehicle
- Growth opportunities
- Uniforms
Required Skills
Vendor Coordination
Digital Marketing Strategy
Data Analysis
Social Media Marketing
Google Ads Management
Marketing Campaign Management
Local Services Ads (LSA)
Creative Messaging