Senior Lead, Category Marketing
UAabout 2 months ago
Baltimore, MD, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Purpose of Role
The Run Americas Sr Category Marketing Manager is responsible for category marketing strategy and oversight of execution for all marketing related activity within the categories (categories are sport specific, broken out by gender as appropriate). The teammate in this role will craft go-to-market strategies, positioning and activation plans for specific category business units.
Required Skills
Budget Management
Consumer Insights
Sport Marketing
Positioning
Cross-Functional Collaboration
Activation Plans
Go-to-Market Strategy
Data Analysis
Category Marketing
Project Management