Global PR & Content Marketing Director
Job Description
Position Overview
Located in Suwanee, GA [On-Site]. Geek+ is a pioneering force in advanced robotics technology, delivering smart logistics solutions worldwide. Established in 2015 and headquartered in Beijing, we are the largest independent logistics robotics company globally. We are seeking a dynamic and experienced Global PR & Content Marketing Director to spearhead our PR and content marketing initiatives, shape our global brand narrative, manage crises, and foster multinational growth.
Key Responsibilities
Public Relations Management:
- Design and implement comprehensive PR campaigns, encompassing strategy, execution, and assessment.
- Effectively manage PR crises to uphold Geek+'s strong and positive brand image.
- Develop and supervise the creation of a robust content marketing plan including press releases, articles, press kits, pitch notes, blog posts, awards submissions, and other branded content.
- Secure earned media coverage highlighting product launches, events, and key achievements.
- Foster robust global media relationships and brand collaborations to bolster PR efforts.
Strategic Leadership:
- Serve as a strategic planner, aligning global marketing goals and identifying opportunities for cohesive strategies.
- Prepare the company for various scenarios by aligning communication strategies with overall business objectives.
Content & Event Marketing:
- Provide high-quality, consistent content across digital, social, print, and web platforms for global teams.
- Plan and execute pre- and post-event marketing communication strategies to enhance event effectiveness.
Required Qualifications
- Education: Bachelor's degree in PR, journalism, communications, marketing, or a related field.
- Experience: 5-7 years of PR experience managing corporate brands (preferably with agency background); proven track record in handling PR crises and multinational/global communications; demonstrated leadership in managing a small team or agency; B2B marketing expertise with a deep understanding of content and digital marketing; agency strategy and planning experience is advantageous.
- Skills: Ability to foresee future trends and develop global marketing strategies adaptable across regions; preference for AI-generated content marketing & PR experience; exceptional writing and storytelling abilities with versatility in tone and voice; strategic thinker with experience in setting and monitoring performance metrics; strong business sense and enthusiasm for technology, robotics, and logistics.
- Additional Requirements: Thrives in a fast-paced, multicultural, and multilingual work environment; willingness to travel for trade shows, video shoots, media events, etc.
Preferred Qualifications
- Multinational experience, PR crisis management skills, and strong leadership qualities.
Join Us
If you are passionate about technology and innovation, and ready to lead our global PR & content marketing efforts, we invite you to apply and become a part of the Geek+ family. Together, let's shape the future of logistics and supply chain with cutting-edge robotics technology.
Equal Opportunity Employer: We are committed to diversity and inclusion, welcoming applications from all backgrounds, including minorities, females, individuals with disabilities, veterans, and those of diverse gender identities and sexual orientations.