Sr Director, Marketing
Job Description
You’re an important part of our future.
Hopefully, we're also a part of your future! At B. Braun, we protect and improve the health of people worldwide. You support this vision, bringing expertise and sharing innovation, efficiency and sustainability as values. That’s why we would like to keep developing our company with you. Keeping your future in mind, we’re making a joint contribution to health care worldwide, with trust, transparency and appreciation. That's Sharing Expertise.
Sr Director, Marketing
Company: AESCULAP INC.
Job Posting
Location: Center Valley, Pennsylvania, United States
Functional Area: Marketing
Working Model: Hybrid
Days of Work: Friday, Thursday, Wednesday, Tuesday, Monday
Shift: 5X8
Relocation Available: No
Requisition
B. Braun Medical Inc., a leader in infusion therapy and pain management, develops, manufactures, and markets innovative medical products and services to the healthcare industry. Other key product areas include nutrition, pharmacy admixture and compounding, ostomy and wound care, and dialysis. The company is committed to eliminating preventable treatment errors and enhancing patient, clinician and environmental safety.
B. Braun Medical is headquartered in Bethlehem, Pa., and is part of the B. Braun Group of Companies in the U.S., which includes B. Braun Interventional Systems, Aesculap® and CAPS®. Globally, the B. Braun Group of Companies employs more than 64,000 employees in 64 countries. Guided by its Sharing Expertise® philosophy, B. Braun continuously exchanges knowledge with customers, partners and clinicians to address the critical issues of improving care and lowering costs. To learn more about B. Braun Medical, visit
Position Summary
- Develop strategic programs for the company's key outpatient markets (e.g., Healthcare Solutions Division, ASC, and B2B/New Construction, etc.) and collaborate with acute care facilities and customers to meet their needs.
- Responsible for directing the development of marketing strategy and tactics, implementation and control of marketing programs to maintain and increase market share and profits for assigned categories or divisions.
- Ensure the attainment of organization goals of market share, profit, price, and revenue
- Development and implementation of overall business and marketing plans that create alignment and a clear vision that drives successful achievement of business objectives.
- Oversee the development of strategic and tactical business plans, budgets, forecasts, metrics, and measures key performance indicators to monitor and evaluate results.
- Responsible for ensuring effective cross-functional collaboration in all business areas.
- Understand healthcare industry trends, competition, health economics, and customer insights.
- Direct trade show activities to manage booth activities in coordination with the trade show and conventions team.
- Prepare monthly report to monitor the success of marketing plans, sales and other key projects.
- Resposible for all management activies for 8 direct reports.
The job function listed is not exhaustive and shall also include any responsibilities as assigned by the Supervisor from time to time.
General:
It shall be the duty of every employee while at work to take reasonable care for safety and health of himself/herself and other persons.
Expertise:
Knowledge & Skills
- Requires breadth of professional field and industry knowledge. Ability to integrate critical information and champion advanced strategies/concepts through the organization. Drives development of advanced technologies, principles and processes.
- Manages activities of a functional area which has at least 2 departments or major functions through managers and/or experienced employees. Responsible for cost, method, and employee results.
- Judgement is required in resolving complex problems based on experience
- Interacts with internal and/or external clients and customers to negotiate and interpret information on projects and unit operations. May consult with senior management
The targeted range for this role takes into account a range of factors that are considered when making compensation and hiring decisions; included but not limited to: skill sets; experience and…