Digital Marketing Manager (Hands-On Creative Leader) | In-Office

Phaxis5 months ago
New York, NY, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Digital Marketing Manager (Hands-On Creative Leader)

📍 Fully On-Site Role

đź’˛ $130,000 - $170,000 Base Salary

🏢 Full-Time | Permanent

About TP

We are partnering with a well-established and highly respected organization in the insurance industry to hire a Digital Marketing Manager who thrives in a true “player-coach” environment.

This is not a traditional management-only marketing role.

We are seeking a highly creative, hands-on marketing leader who actively designs, creates, and produces marketing assets while also leading a small internal team. The ideal candidate is equally comfortable building campaigns, editing creative assets, managing digital initiatives, and mentoring others.

If your experience is primarily strategy-focused or agency-managed without direct creative execution, this opportunity will likely not be the right fit.

What You’ll Be Doing

Hands-On Creative & Content Production

  • Personally create and produce digital and print marketing materials
  • Design graphics, presentations, campaigns, videos, and collateral using Adobe Creative Cloud
  • Own projects from concept through final production and delivery
  • Maintain strong brand consistency across all channels and assets

Digital Marketing Execution

  • Manage website content and updates through CMS platforms such as Sitecore or similar
  • Build and deploy email marketing campaigns using Pardot or comparable platforms
  • Support digital campaign optimization and user experience improvements

Team Leadership

  • Lead, mentor, and support a small in-house creative/marketing team
  • Serve as a working manager by contributing directly to creative production
  • Partner cross-functionally with internal stakeholders to manage priorities and timelines

Analytics & Performance

  • Track campaign performance using Salesforce and related marketing tools
  • Analyze results and optimize messaging, creative, and campaign effectiveness

Required Experience

  • 7-10+ years of combined hands-on creative and digital marketing experience
  • Advanced expertise in Adobe Creative Cloud including Photoshop, Illustrator, InDesign, and Premiere
  • Strong experience producing both print and digital marketing materials
  • Experience working within CMS platforms such as Sitecore
  • Email marketing platform experience (Pardot or similar)
  • Salesforce or related campaign tracking experience
  • Previous experience leading a team while remaining actively involved in execution
  • Portfolio required showcasing work personally created

What Makes You Stand Out

  • Strong “lead by example” mentality
  • Equal strength in creative execution and marketing strategy
  • High attention to detail with strong organizational skills
  • Comfortable working in a fast-paced, collaborative, fully in-office environment

Education

Bachelor’s degree: in Marketing, Communications, Graphic Design, or a related field preferred.

Important Notes

  • This role is fully in-office (no remote or hybrid options)
  • Daily hands-on creative production is a core requirement of the position

Required Skills

Adobe Creative Cloud
Email Marketing
Graphic Design
Content Management Systems
Campaign Analysis
Team Leadership
Salesforce
Digital Marketing
Marketing Strategy
Creative Production