SEO Lead

Position Overview

ComparePower is seeking a talented SEO leader to join our dynamic and growing team. In this role, you will develop, plan, and implement robust SEO strategies that drive organic growth across multiple domains. Based in Dallas at our corporate office, you will work in a fast-paced, entrepreneurial environment that rewards top performers.

Key Responsibilities

• Identify and develop data-driven growth strategies for multiple domains.
• Analyze and forecast opportunities, quantify performance, and monitor competitors to suggest strategic initiatives.
• Collaborate with marketing teams on A/B testing and support the consistent delivery of our marketing strategy.
• Calculate the return on investment from organic search tactics and forecast the financial value of content based on various metrics.
• Manage keyword and content discovery, analyze onsite gaps, and plan scalable SEO-optimized content creation.
• Conduct technical site audits, identify SEO issues, provide actionable suggestions, and implement improvements including schema markup and refined site architecture.
• Monitor SEO performance KPIs using dashboards, assess page performance, and create alerts for underperforming keywords.
• Plan and manage projects by setting Objectives and Key Results (OKRs) and maintaining accountability for project progress.

Required Qualifications

• Minimum of 4 years hands-on SEO experience.
• Proven track record in growing organic traffic for early to late-stage start-ups.
• Experience creating, publishing, and ranking value-added content optimized for Google.
• Proficiency with Google Search Console and Google Analytics.
• Working knowledge of SEO tools such as SEMrush, Ahrefs, or similar.
• Technical experience managing large websites and a strong grasp of SEO trends and best practices.
• Solid understanding of the digital marketing ecosystem with effective communication skills for collaborating with cross-functional teams.
• Experience with paid per click or paid search channels is a plus.
• Proficiency in Microsoft Office Suite, especially Excel, with knowledge of WordPress and a basic understanding of HTML/CSS.
• A strategic, analytical, and creative mindset while being highly organized and tech-savvy.

Benefits & Perks

• Competitive Salary in a high-growth, entrepreneurial environment.
• Outstanding Benefits Package: Includes Medical, Dental & Vision.
• 401K Contribution: Enjoy a generous 6% match paid by the company.
• Annual Bonus: Bonus based on the performance of the organization and your overall contributions.