Senior Product Marketing Manager - US Only

Position Overview

DeepHealth is a wholly-owned subsidiary of RadNet, Inc., a leading provider of diagnostic imaging in the United States. We build on and enhance the capabilities of our integrated and rebranded companies, including Aidence, Quantib, DeepHealth Breast, Kheiron, SeeMode, and eRAD.

As a Senior Product Marketing Manager, you will own the go-to-market strategy for one or more key products or portfolios. You’ll lead cross-functional launches, drive messaging and positioning, and serve as the connective tissue between product, marketing, sales, and customer success.

Key Responsibilities

• Go-to-Market Strategy & Product Launches:
  • Own and lead GTM strategy and execution for key products and solution portfolios
  • Drive cross-functional solution launches with clear plans, positioning, and timelines
  • Ensure internal readiness across sales, marketing, customer success, and support
• Messaging & Positioning:
  • Translate complex features into compelling customer benefits and clear value propositions
  • Develop messaging frameworks in partnership with product, based on deep customer and market insights
  • Create impactful marketing and sales enablement assets—pitch decks, battle cards, web assets
• Customer & Market Insights:
  • Partner with market intelligence to gather competitive insights and inform roadmap, segmentation, GTM planning and messaging
  • Continuously refine positioning based on customer feedback and market dynamics
• Campaigns & Communications:
  • Collaborate with brand, content, and campaign teams to create product-specific content and campaigns
  • Lead product marketing content strategy across channels—web, social, internal updates, etc.
  • Measure and report on campaign effectiveness to optimize engagement and pipeline growth
• Partner Marketing:
  • Work with channel and ecosystem partners on joint GTM strategies and co-branded initiatives
  • Develop partner-facing enablement resources to support collaboration and growth

Required Qualifications

• 8+ years of product marketing experience, ideally in SaaS, health tech, or similarly regulated industries
• Proven track record of launching products and driving market impact
• Proven track record in developing product marketing strategy, positioning, messaging frameworks, and sales enablement materials
• A strategic thinker who’s equally comfortable getting tactical
• Excellent written and verbal communication skills
• Strong analytical mindset with experience using data to drive decisions
• Comfortable working cross-functionally in a fast-paced, ambiguous environment
• Excellent project management and organizational skills—able to juggle multiple initiatives without losing focus
• Experience with tools like Salesforce, HubSpot, or similar analytics & CRM platforms
• Bachelors Degree
• Microsoft Office experience required