Retention Marketing Manager

About the Job

Mars Men is one of the fastest growing DTC brands in the US, achieving $100M run rate in less then 18 months. Recently backed by L Catterton, Mars Men is positioned to become the leading men’s health brand in the supplement space. We operate across DTC, retail, and emerging channels, and are entering our next phase of growth as we continue scaling the business.

As our Retention Marketing Manager, you will own and optimize the customer lifecycle across email, SMS, subscriptions, and retention focused initiatives. You’ll work closely with Growth, Creative, and Operations teams to build thoughtful, high-performing customer experiences that increase engagement, improve retention, and maximize subscriber lifetime value.

This role is ideal for someone who combines strong analytical thinking with excellent creative instincts. You move quickly, test constantly, care deeply about customer experience, and understand how to create messaging that feels personal, authentic, and conversion-driven rather than overly promotional.

Life at Mars Men

• Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent
• Remote Work Environment – Our team is remote, offering full flexibility to work from home
• Autonomy & Ownership – You’ll have the freedom to run your own systems and make real impact
• Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off
• Parental Leave – Generous paid parental leave for growing families
• Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents
• 401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation)
• $200 Annual Superpower Membership
• Growth & Development – We invest in your professional development with ongoing learning opportunities

AI Tools in the Hiring Process

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.