Product Marketing Manager (New York)

Position Overview

Merkle Science provides blockchain transaction monitoring and intelligence solutions for web3 companies, digital asset service providers, financial institutions, law enforcement and government agencies to detect, investigate and prevent illicit use of cryptocurrencies. In this role, you will be pivotal in establishing Merkle Science as a thought leader in the US market and enabling the sales team to meet revenue targets through strategic marketing initiatives.

Key Responsibilities

• Establish Merkle Science as a thought leader in the US market and support the sales team in meeting revenue targets.
• Work closely with the sales team to identify the core value proposition and differentiators, and create a strategy to communicate it at scale.
• Lead strategy for US market expansion by using product messaging to set new products apart in the competitive landscape.
• Communicate Merkle Science’s value proposition across multiple channels.
• Create sales tools and content such as case studies, videos, website copy, and blog posts.
• Collaborate with cross-functional teams for market research, user testing, and interviews to discover market opportunities.
• Coordinate with product management and engineering teams to shape the product roadmap and go-to-market strategy.
• Establish and iterate on go-to-market strategy to reach revenue targets.
• Manage your own team of designers and marketers.

Required Qualifications

• Fluent in English.
• At least 2-4 years of prior marketing/product experience.
• Experience in analytical problem solving and quantitative analysis, including the development of dashboards and reporting tools.
• Ability to lead analyses, track metrics, build strategic insights, and optimize performance creatively.
• Ability to work in a fast-changing, cross-functional environment while maintaining an entrepreneurial approach and excellent rapport.
• Ability to take complex topics and create compelling narratives for different audiences.
• Excellent project management, stakeholder management, and communication skills (spoken, written, and presentation).

Preferred Qualifications

• Prior startup experience or experience at a boutique firm.
• Previous compliance, finance, or blockchain experience.

Benefits & Perks

• Excellent health insurance and industry-leading compensation with generous equity.
• Flexible time off and hours designed for work/life balance.
• Learning and development initiatives.
• Regular team-building sessions and a culture that values mental health.