Digital Marketing & Content Specialist

About the Position

Artmill Group is seeking a creative, organized, and results-oriented Digital Marketing & Content Specialist to help tell the stories behind our work and expand the visibility of our individual brands.

This is an ideal position for someone who enjoys transforming visually compelling projects into engaging digital content. You will develop social media posts, website articles, email campaigns, project photography, and other marketing materials while helping us strengthen search visibility, generate qualified leads, and build meaningful connections with our audiences.

The successful candidate will combine strong writing and visual instincts with practical knowledge of digital marketing, analytics, SEO, and paid advertising. An appreciation for art, design, craftsmanship, or historic objects would be especially valuable.

About Artmill Group

Artmill Group is a collection of specialty art-service companies serving collectors, designers, artists, museums, galleries, corporations, and other professionals.

Our services include art sourcing, custom framing, hand carving and gilding, custom object mounting, silvered and decorative mirrors, wall graphics and murals, fine-art printing, conservation and restoration, art handling, and installation.

Our breadth of services allows our teams to manage complex projects from concept through completion. We are a collaborative, detail-oriented organization committed to exceptional craftsmanship, thoughtful service, and enduring client relationships.

Key Responsibilities

Content and Brand Storytelling

• Develop engaging content that highlights completed projects, specialized services, craftsmanship, and behind-the-scenes processes.
• Write and edit website articles, project highlights, case studies, social media captions, email campaigns, and other marketing materials.
• Adapt content for the distinct audiences and voices of the individual Artmill Group brands.
• Maintain a consistent publishing calendar across multiple platforms and websites.
• Coordinate with staff to identify projects, photograph work, gather technical information, and develop accurate stories.
• Photograph and edit projects for use on websites, social media, email, and promotional materials.
• Organize and maintain a searchable library of digital images and marketing assets.

Social Media and Community Engagement

• Create, schedule, and publish content across platforms such as Instagram, LinkedIn, Facebook, Pinterest, and YouTube.
• Monitor comments, messages, engagement, and relevant industry conversations.
• Grow brand awareness and cultivate relationships with collectors, designers, galleries, museums, adjusters, and other professional audiences.
• Track platform performance and use insights to improve future content.

Websites, SEO, and Lead Generation

• Create, edit, and publish content on WordPress websites.
• Apply on-page SEO practices, including keyword research, page titles, metadata, internal linking, image optimization, and content structure.
• Update service pages, portfolios, project galleries, team information, and other website content.
• Help improve local search visibility and maintain accurate Google Business Profiles.
• Collaborate with leadership to create content that attracts qualified inquiries and supports business-development goals.
• Monitor website forms, calls, and other conversion activity to understand which campaigns and content generate leads.

Advertising and Performance Reporting

• Assist with or manage Google Ads and paid social campaigns.
• Develop campaign copy, creative assets, landing-page content, and audience targeting.
• Monitor campaign budgets, performance, and conversions.
• Use GA4, Google Search Console, advertising dashboards, and social analytics to evaluate results.
• Prepare concise performance reports with practical recommendations for improvement.

Marketing Development

• Help identify new opportunities for partnerships, referral relationships, and audience growth.
• Stay current with changes in digital platforms, search behavior, content formats, and marketing technology.
• Use AI-assisted tools thoughtfully for research, ideation, editing, and workflow efficiency while maintaining accuracy, originality, confidentiality, and brand voice.

Required Qualifications

• Two or more years of experience in digital marketing, content marketing, social media, or a related role.
• Strong writing, editing, proofreading, and visual storytelling skills.
• Experience managing professional social media accounts.
• Working knowledge of WordPress or a comparable content-management system.
• Familiarity with SEO fundamentals and website content optimization.
• Experience using GA4, Google Search Console, or similar analytics tools.
• Proficiency with image-editing and design software such as Adobe Photoshop, Lightroom, Canva, or comparable programs.
• Ability to manage multiple brands, projects, deadlines, and publishing schedules.
• Strong attention to detail and the ability to work both independently and collaboratively.
• Good judgment when handling client information, project photography, and confidential materials.

Preferred Qualifications

• Experience with Google Ads, Meta Ads, LinkedIn Campaign Manager, or other paid-media platforms.
• Experience with email-marketing platforms such as Mailchimp, Constant Contact, or HubSpot.
• Photography and short-form video-production skills.
• Familiarity with Adobe Creative Cloud.
• Experience with local SEO, Google Business Profiles, and lead-conversion tracking.
• Knowledge of or interest in fine art, custom framing, conservation, interior design, architecture, museums, antiques, or luxury services.
• Experience marketing multiple related brands.
• Bachelor’s degree in marketing, communications, journalism, art, design, or a related field—or equivalent professional experience.

What We Offer

• Competitive compensation based on experience
• Health, dental, vision, disability, and life insurance
• 401(k) with company matching
• Paid vacation, sick time, and holidays
• Flexible scheduling
• Employee referral program
• A creative, collaborative working environment
• Exposure to a wide range of art, design, conservation, fabrication, and installation projects
• Opportunities to develop new skills and contribute ideas across multiple established brands

How to Apply

Please submit your résumé, a brief cover letter, and relevant work samples or a portfolio. Samples may include social media content, photography, articles, websites, email campaigns, advertisements, or other digital marketing work.

Job Type: Full-time

Pay: From $55,000.00 per year

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person