Account Executive job at American Public Media in Pasadena, CA

American Public Media9 months ago
Pasadena, CA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

LAist is a non-profit, mission-driven public media organization. The Account Executive is responsible for securing sponsorship funding for LAist's news and information platforms, including 89.3 FM public radio service, LAist.com, the LAist app, LAist on-demand, LAist social handles, LAist eNewsletters, and LAist events. This position focuses on new business and development.

Compensation: Starting salary is $85k, reduced after 1 year + commission.
Location: Hybrid, Pasadena, CA.

Key Responsibilities

  • Meet budget goals for broadcast, digital, and event services.
  • Identify new underwriting prospects and develop new sponsorship partners.
  • Customize sponsorship collateral and effectively present opportunities to diverse prospective clients.
  • Communicate activity, marketplace intelligence, and problem solving to Underwriting leadership.
  • Utilize and help improve support systems such as traffic, billing, contact management, Nielsen, Qualitap, Tapscan, etc.
  • Represent LAist with integrity, professionalism, respect, and mature judgment.
  • Assist with other development and marketing activities as assigned.

Required Qualifications

  • Education: Bachelor's degree or equivalent experience
  • Experience Required: Minimum two (2) years in media sales and/or media planning/strategy
  • Proven track record of successfully meeting revenue targets
  • Demonstrated time management skills
  • Self-motivated, results oriented, persuasive communicator, and goal focused
  • Ability and eagerness to sell in a challenging start-up environment focused on building the LAist brand
  • Excellent communication skills
  • A curious mind, team player, energetic, with a strong presence

Preferred Qualifications

  • Experience in public media and non-profit organizations
  • Experience with linear, digital, and experiential media
  • Deep knowledge of the media landscape

Required Skills

communication
client relationship management
media sales
digital and experiential media knowledge
sponsorship acquisition
time management
presentation skills
strategic planning