Marketing Account Manager (Full-Service)

Spartan Digital — Marketing Account Manager (Full-Service)

Department: Client Services / Growth

Reports To: Director of Strategy / President

Status: Full-Time

Location: Remote (U.S.) / Spartan Digital HQ (Hybrid Optional)

Compensation: $45,000–$65,000 base (DOE) + Performance Bonus

About Spartan Digital

Spartan Digital is a mission-driven, full-service marketing firm built for service-based companies. We blend strategy, creativity, and precision through web development, SEO, paid media, social, and lifecycle marketing to deliver transparent, measurable growth.

We are not a traditional agency. We are a Special Forces marketing unit—disciplined, proactive, and accountable. Our mission: To be your Marketing Ally in the Battle for Business Domination.

Role Purpose

As a Marketing Account Manager, you serve as the frontline strategist and relationship leader for a portfolio of clients. You’ll own their marketing success end-to-end—running discovery calls, coordinating specialists, and ensuring every deliverable is aligned with Spartan’s standards of precision, integrity, and performance.

This role blends inside sales, account leadership, and operational excellence. You’ll drive growth, manage communication, and hold both the client and internal teams accountable to results.

Core Responsibilities

Client Leadership & Growth

• Serve as the day-to-day lead for 8–15 client accounts (mix by size and service scope).
• Build authentic, trusted relationships grounded in transparency, data, and proactive communication.
• Run discovery calls, prepare scopes and partnership outlines, and lead renewal and expansion conversations.
• Lead monthly or biweekly client meetings to review performance, present strategy, and align on next steps.
• Maintain Spartan’s 90%+ client retention goal through consistency, honesty, and relentless value delivery.

Strategy & Execution Oversight

• Translate client goals into quarterly marketing roadmaps with clear KPIs (leads, CPL, CPA, revenue, LTV, rankings, or ROAS).
• Orchestrate cross-department collaboration across web, SEO, PPC, social, and email.
• Manage project timelines and task flow in Monday.com with 95%+ compliance.
• Review and QA deliverables before client delivery for accuracy and brand consistency.
• Maintain measurement plans in GA4 and Looker Studio, ensuring full tracking and attribution integrity.

Performance Analysis & Reporting

• Publish weekly scorecards and monthly insights reports summarizing KPIs, wins, and next actions.
• Identify trends, gaps, and opportunities in campaign data and propose clear solutions.
• Lead QBRs (Quarterly Business Reviews) to evaluate ROI, present new ideas, and reinforce strategic alignment.

Commercial Management

• Support the Visionary and Sales Engineer with proposal scoping and pricing strategy.
• Identify upsell opportunities across channels (e.g., SEO sprints, LSA campaigns, email automation, landing page CRO).
• Monitor project profitability and ensure scope control, accurate forecasting, and on-time invoicing.

Internal Collaboration

• Lead weekly production standups to ensure cross-departmental clarity and momentum.
• Serve as the voice of the client internally—ensuring alignment between creative, technical, and strategic teams.
• Contribute feedback to improve systems, communication, and operational efficiency.

Key Performance Indicators (KPIs)

• Client Retention: ≥ 90%
• On-Time Project Delivery: 100%
• SOP Adherence (Monday.com, Reporting, CRM): ≥ 95%
• Client Satisfaction (NPS): ≥ 9/10
• Revenue Growth (Renewals/Upsells): Target +15% per portfolio
• Internal Communication Response: < 24 hours

Requirements

• 3–5+ years of client-facing account management experience in a marketing, creative, or digital agency.
• Working literacy across SEO, PPC, web/UX & CRO, social media, and email marketing.
• Competent in GA4, Looker Studio, and spreadsheets; can interpret and communicate data effectively.
• Proficiency with HubSpot CRM and Monday.com (or similar CRM/PM tools).
• Excellent communication, presentation, and relationship management skills.
• Familiarity with WordPress is a plus.
• Strategic, adaptable, and calm under pressure.

Spartan Digital W.A.R.R.I.O.R.™ Core Values in Action

• W – Win the Moment: You bring energy and focus to every call, every task, and every conversation. You drive clarity and momentum daily.
• A – Act Before Asked: You don’t wait for instructions—you anticipate needs, solve problems early, and communicate solutions fast.
• R – Relate to Lead: You lead clients through connection and empathy. You listen deeply and influence through trust.
• R – Rigor in the Details: You deliver precision and consistency in every report, meeting, and handoff.
• I – Instinct of the Expert: You own your seat at the table. You’re confident in your craft, humble enough to learn fast, and brave enough to speak truth.
• O – Own the Outcome: You take full responsibility for client success—celebrating the wins and fixing the misses before they become problems.
• R – Raise the Standard: You constantly improve how you lead, communicate, and deliver value. Good enough is never good enough.

90-Day Success Outcomes

• 30 Days: Inherit 6–8 accounts; confirm goals and reporting setups; deliver first client strategy update.
• 60 Days: Launch tests or campaigns that move key KPIs; secure one renewal or upsell opportunity.
• 90 Days: Deliver measurable results across 75% of accounts (+15–20% lift in key metrics) and complete first round of QBRs.

Cadence & Expectations

• Weekly: Client standups, project status reviews, performance checks.
• Monthly: Strategy reports and KPI narratives.
• Quarterly: Business reviews and goal realignment sessions.
• Response Time: 1 business hour during work hours; 24 hours max outside of them.

Equal Opportunity & At-Will Employment

Spartan Digital is an Equal Opportunity Employer. Employment is at-will and this description may evolve as business needs grow.

We hire for values first, skills second, and performance always.

Job Type:

Full-time

Pay:

$45,000.00 - $65,000.00 per year

Benefits:

• Dental insurance
• Employee discount
• Flexible schedule
• Flexible spending account
• Health insurance
• Paid time off
• Professional development assistance
• Referral program
• Vision insurance

Work Location:

In person