Customer Development Representative

The Customer Development Representative (CDR)

drives early-stage sales pipeline growth for the Client. In this role, you will identify and qualify high-potential prospects through strategic outbound and inbound campaigns, nurturing them into qualified opportunities for Account Executives. Blending research, digital demand generation, and consultative relationship-building, you will play a critical role in expanding the Client’s solutions footprint.

Duties and responsibilities

Demand Generation

• Execute targeted prospecting campaigns across email, phone, and social channels into defined territories and accounts.
• Research and identify new business opportunities aligned to the Client’s go-to-market strategy.

Lead Qualification

• Evaluate inbound and outbound leads against established qualification criteria (budget, authority, need, and timeline).
• Determine prospect sales-readiness and prioritize pipeline for maximum impact.

Pipeline Management

• Guide prospects through the early stages of their digital transformation journey.
• Secure high-quality meetings and product demonstrations for field Account Executives.

Multi-Channel Engagement

• Leverage digital tools and social platforms to engage prospects where they are most active.
• Personalize outreach efforts and track all communications to ensure consistent follow-through.

Database Maintenance

• Maintain accurate, up-to-date lead, contact, and account information within the Client’s Outreach and CRM systems
• Ensure data integrity to support accurate pipeline forecasting and reporting.

Qualifications

• Associate degree or higher preferred: (equivalent experience may be considered in lieu of).
• 1–3 years of relevant experience: in a client-facing role.
• Experience utilizing: the Microsoft Office Suite.
• Ability to prioritize: within a fast-paced environment.
• Outbound calling experience: within a business environment is preferred.
• Outreach and CRM experience: preferred.

Working conditions/ Physical requirements

This position is performed in an office environment.

Essential physical requirements of this job include:

• Ability to move wrists, hands, and/or fingers in a repetitive motion.
• Ability to continuously stand, walk, reach, kneel, bend, stoop, push/pull, and sit.
• Ability to lift 25 pounds occasionally.
• Communicating effectively with employees, vendors, and clients.
• Continuously working at a desk and computer screen at least 50% of the time.

This job description is not meant to be all-inclusive of the duties and responsibilities of the job and may change at any time without notice.

Televerde provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.