Assistant Manager, Influencer Marketing - LUXE Digital Accelerator

L'Oreal USA S/D, Inc.about 1 year ago
New York, New York, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Job Title: Assistant Manager, Influencer Marketing - LUXE Digital Accelerator

Division:

Luxury Products Division

Location:

NY, 10 Hudson Yards, New York, NY 10001

Reports To:

Director, Advocacy Influence and Social Commerce

Who We Are: For over a century, L'Oreal has dedicated its energy, innovation, and scientific excellence to beauty. At L'Oreal Luxe, our mission is to provide our consumers with the best products and unique brand experiences through a portfolio of 21 aspirational brands, including Lancôme, Yves Saint Laurent, Giorgio Armani, and Youth to the People.

In this role, you will support divisional and brand-specific influencer strategies by bringing innovative creator content to life across the L'Oreal Luxe portfolio.

Key Responsibilities

  • Facilitate weekly creator briefs for influencer programs including creator selection, trend identification, and product recommendations.
  • Support influencer campaign execution with product education, guideline adherence, legal clearance, and values compliance.
  • Monitor social trends and report top creator content for real-time optimization.
  • Manage division-led programs (inventory, fulfillment, shipments) and coordinate with cross-functional teams on brand priorities.
  • Grow and maintain the influencer network while sharing community learnings and best practices.

Required Qualifications

  • College Degree
  • 2+ years of experience in Influencer Marketing and Social Media
  • Passion for beauty, trends, social media, and storytelling with proven luxury and/or beauty experience
  • Excellent relationship building, community management, and influencer campaign skills
  • Strong organizational, communication, and writing skills (technical and creative) with flawless attention to detail
  • Proven analytic skills in assessing ROI and performance metrics

Preferred Qualifications

  • Advanced Degrees
  • Relevant Industry Certifications

Benefits & Perks

  • Compensation: $81,300.00-$113,800.00 (Actual compensation depends on geographic location, experience, education, and skill level)
  • Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
  • Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
  • Flexible Time Off (Paid Company Holidays, Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays, & More!)
  • Access to Company Perks (VIP access to L'Oreal's Internal Shop for discounted products, Monthly Mobile Allowance)
  • Learning & Development Opportunities (E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
  • Employee Resource Groups and access to Mental Health & Wellness Programs

Required Skills

Creator Content Management
Social Media Strategy
Luxury & Beauty Industry Knowledge
Creative Writing
Reporting
Influencer Marketing
Time Management
Community Building
Data Analysis
Trend Identification
Communication
Product Education
Problem Solving
Campaign Coordination
Organizational Skills