Assistant Manager, Influencer Marketing - LUXE Digital Accelerator
L'Oreal USA S/D, Inc.about 1 year ago
New York, New York, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Job Title: Assistant Manager, Influencer Marketing - LUXE Digital Accelerator
Division:
Luxury Products DivisionLocation:
NY, 10 Hudson Yards, New York, NY 10001Reports To:
Director, Advocacy Influence and Social CommerceWho We Are: For over a century, L'Oreal has dedicated its energy, innovation, and scientific excellence to beauty. At L'Oreal Luxe, our mission is to provide our consumers with the best products and unique brand experiences through a portfolio of 21 aspirational brands, including Lancôme, Yves Saint Laurent, Giorgio Armani, and Youth to the People.
In this role, you will support divisional and brand-specific influencer strategies by bringing innovative creator content to life across the L'Oreal Luxe portfolio.
Key Responsibilities
- Facilitate weekly creator briefs for influencer programs including creator selection, trend identification, and product recommendations.
- Support influencer campaign execution with product education, guideline adherence, legal clearance, and values compliance.
- Monitor social trends and report top creator content for real-time optimization.
- Manage division-led programs (inventory, fulfillment, shipments) and coordinate with cross-functional teams on brand priorities.
- Grow and maintain the influencer network while sharing community learnings and best practices.
Required Qualifications
- College Degree
- 2+ years of experience in Influencer Marketing and Social Media
- Passion for beauty, trends, social media, and storytelling with proven luxury and/or beauty experience
- Excellent relationship building, community management, and influencer campaign skills
- Strong organizational, communication, and writing skills (technical and creative) with flawless attention to detail
- Proven analytic skills in assessing ROI and performance metrics
Preferred Qualifications
- Advanced Degrees
- Relevant Industry Certifications
Benefits & Perks
- Compensation: $81,300.00-$113,800.00 (Actual compensation depends on geographic location, experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays, & More!)
- Access to Company Perks (VIP access to L'Oreal's Internal Shop for discounted products, Monthly Mobile Allowance)
- Learning & Development Opportunities (E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups and access to Mental Health & Wellness Programs
Required Skills
Creator Content Management
Social Media Strategy
Luxury & Beauty Industry Knowledge
Creative Writing
Reporting
Influencer Marketing
Time Management
Community Building
Data Analysis
Trend Identification
Communication
Product Education
Problem Solving
Campaign Coordination
Organizational Skills