Digital Marketing Intrapreneur

Position Overview

Join Crimson Cup Coffee & Tea as a Digital Marketing Intrapreneur in Columbus, Ohio. Location: Columbus, Ohio. Schedule: Full Time - Onsite Only. We are seeking motivated and creative digital intrapreneurs to participate in our Intrapreneurial Institute—a hands-on learning and leadership development program designed to cultivate innovative marketing strategies. In this role, you will design and execute digital marketing initiatives that drive brand awareness, engagement, and growth across social media, content creation, e-commerce, SEO, email marketing, and analytics, while also participating in weekly classes and workshops focused on business innovation and intrapreneurial leadership.

Key Responsibilities

• Develop and implement a full-funnel digital marketing strategy to drive brand awareness, traffic, engagement, and sales across multiple channels.
• Manage digital campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, YouTube, and other relevant platforms.
• Lead the development and execution of SEO and SEM strategies, including keyword research, site optimization, and campaign management.
• Oversee eCommerce operations by managing day-to-day website activities and retail marketplace partnerships.
• Drive social media marketing through content creation, community engagement, and influencer collaborations.
• Execute email and CRM marketing campaigns to support product launches, seasonal promotions, and customer retention strategies.
• Analyze performance using tools such as Google Analytics and Meta Ads Manager, and optimize campaigns based on data-driven insights.

Required Qualifications

• Proven experience in digital, growth, or performance marketing, preferably within Shopify B2B or B2C environments.
• Familiarity with AI marketing tools such as ChatGPT, Jasper, HubSpot AI, and Surfer SEO.
• Strong understanding of Shopify, WordPress, Google Ads, Meta Ads, and Google Analytics.
• Excellent analytical, creative, and problem-solving skills with the ability to interpret brand storytelling and consumer behavior online.
• Ability to work independently as well as collaboratively across departments.
• An intrapreneurial mindset with a strong focus on results, innovation, and ownership.

Preferred Qualifications

• Degree in Marketing Communications or a related field.
• 3+ years of digital marketing experience in CPG, beverage, or lifestyle brands.

Benefits & Perks

• Participation in weekly classes and workshops focused on business innovation and intrapreneurial leadership.
• Opportunity to assume significant responsibility and rapidly advance your career in a dynamic environment.
• Hands-on learning experience that empowers you to shape creative digital marketing strategies.