Property Marketing Specialist

Position Overview

As a CBRE Senior Marketing Manager (Property Marketing Strategist), you will lead a regional team in developing and executing innovative marketing strategies for commercial real estate assets. Working closely with sales teams and clients, you will craft compelling campaigns and promotional materials that highlight the value of premier property listings. This role, which is part of the General Marketing function, is primarily remote (with occasional office engagements) and offers an opportunity to make a significant impact in the real estate industry.

Key Responsibilities

• Build meaningful relationships with sales teams and clients to determine effective marketing strategies for property listings.
• Develop and present sample materials and go-to-market strategies for large pitches.
• Implement and track comprehensive marketing plans and budgets for premier listings.
• Ideate and present property marketing strategies both internally and to clients for feedback and approval.
• Stay updated on the latest marketing tactics and technologies to continuously enhance campaign performance.
• Act as the subject matter expert on property marketing, disseminating key process information and KPIs.
• Lead multiple projects with minimal direction while championing team career development.
• Prepare and present monthly/quarterly marketing reports to drive optimization and strategic pivots.
• Provide support on special projects as required.

Required Qualifications

• Bachelor's degree preferred or an equivalent combination of education and 5-8 years of relevant marketing experience.
• Demonstrated ability to empower and negotiate effectively with key employees, senior management, and client groups.
• Excellent written communication skills for creating reports, manuals, speeches, and articles with a distinctive style.
• Strong problem-solving capabilities and the ability to navigate complex scenarios.
• Proven leadership skills with experience motivating teams to achieve operational targets.
• Proficiency in Microsoft Office products and a basic working knowledge of Adobe products.
• Exceptional organizational skills with intermediate math abilities for financial-related calculations.

Preferred Qualifications

• Experience in staffing, selection, training, development, coaching, mentoring, performance measurement, appraisal, and retention.
• Familiarity with the commercial real estate industry.

Benefits & Perks

• Compensation: Annual salary ranging from $90,000 to $135,000 plus a discretionary bonus based on performance.
• 401(K)
• Dental insurance
• Health insurance
• Life insurance
• Vision insurance