Integrated Growth Marketing Manager; Hybrid, PLG & AI

Position Overview

A leading social media marketing firm in Boston is seeking an Integrated Growth Marketing Manager (Hybrid, PLG & AI) to execute impactful multi-channel campaigns that drive product growth for their Later Social product suite. The ideal candidate will have over 4 years of experience in integrated marketing, focusing on cross-channel execution and utilizing AI insights. The role emphasizes data-driven decision making and collaboration across various teams to enhance marketing effectiveness.

Key Responsibilities

• Execute impactful multi-channel campaigns for the Later Social product suite.
• Utilize AI insights to optimize marketing strategies.
• Collaborate with cross-functional teams to boost marketing effectiveness.
• Drive product growth through innovative integrated marketing tactics.

Required Qualifications

• Over 4 years of experience in integrated marketing.
• Expertise in cross-channel execution and campaign management.
• Familiarity with AI tools and data-driven decision making.
• Strong collaboration skills across diverse teams.

Preferred Qualifications

• Experience with PLG (Product-Led Growth) strategies.
• Prior experience in the social media marketing industry.
• Demonstrated ability to thrive in a hybrid work environment.

Benefits & Perks

• Competitive Compensation
• Hybrid Work opportunity