SEO Manager, MSNBC

Position Overview

At NBCUniversal, one of the world's leading media and entertainment companies, MSNBC is seeking an innovative SEO Manager to boost audience development across MSNBC.com. In this role, you will collaborate with editorial, product, and tech teams to implement effective search strategies—including data analysis, on-page optimization, content gap analysis, and competitive research—to drive content discovery and measurable growth.

Key Responsibilities

• Develop and enhance the SEO strategy for MSNBC articles and videos, including breaking news, analysis, and opinion content across owned and third-party platforms.
• Communicate regularly with editorial teams about SEO strategies, tactics, and performance.
• Plan and implement a search-based traffic referral strategy for MSNBC digital.
• Write strong, search-friendly headlines and provide additional on-page optimization support (meta descriptions, header tags, internal linking, etc.).
• Share real-time analytics and recommend improvements to boost search traffic.
• Train writers and editors to integrate search signals effectively into their content creation process.
• Assist in weekly reporting and participate in regular editorial meetings.
• Conduct keyword research and advise actionable SEO recommendations to the editorial team.
• Map keywords to user intent, identify content gaps and emerging trends, and monitor keyword rankings.

Required Qualifications

• Bachelor’s degree or equivalent experience.
• At least three years of proven SEO experience, preferably within a news organization.
• Comprehensive understanding of editorial SEO.
• Ability to multitask, adapt quickly to changing priorities and thrive in a fast-paced environment.
• Strong written and verbal communication and time management skills.
• Organized and analytical with keen attention to detail.
• Ability to work independently as well as in cross-functional teams.
• Proficiency with tools such as Google Trends, Google Search Console, SEMrush, and other SEO platforms.

Benefits & Perks

• Salary Range: $85,000 - $115,000
• Eligibility for company-sponsored medical, dental, and vision insurance
• 401(k) plan
• Paid leave
• Tuition reimbursement
• A variety of other discounts and perks