SEO Marketing Specialist
Micro Center6 months ago
Hilliard, Ohio, United States
On-site
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
MICRO CENTER is the nation's leading computer and electronic device big box retailer. At Micro Center, Passion, Energy & Commitment define our culture. We are seeking a passionate and tech-savvy Marketing Specialist - SEO to join our Hilliard, Ohio corporate offices. Reporting directly to the Director of Digital Marketing, you will manage and grow the unbranded organic search strategy and execution—including content management—in a fast-paced environment that rewards innovation and career advancement.
Micro Center is an Equal Opportunity Employer.
Key Responsibilities
- Work with internal and external resources to plan, develop, and implement effective SEO strategies
- Monitor SEO performance and collaborate with the analytics team to generate relevant SEO reports
- Prepare and present business insights from SEO performance data
- Translate SEO and AI insights into cross-functional strategies that support larger business objectives
- Conduct bi-weekly technical and content SEO audits and oversee quarterly partner audits
- Collaborate with web development and IT teams to implement and track SEO recommendations
- Refine content strategy through topic identification and keyword analysis
- Optimize on-page content including product metadata, descriptions, and category details
- Partner with merchandising teams to develop and create category and product page content
- Manage external relationships with SEO freelancers and agencies
- Execute and enhance the existing link building program
- Stay up to date with the latest SEO and AI trends, updates, and best practices
- Develop and implement AI-driven SEO strategies including schema optimization and content alignment
- Conduct ongoing SEO/AI-driven experiments and analyze crawl data, anomalies, and emerging trends
- Oversee SEO strategy and implementation for site migrations, redesigns, and platform changes
Required Qualifications
- Bachelor's degree in marketing, business, ecommerce, or related fields
- 2-3+ years of ecommerce SEO experience
- Experience in a computer/electronics retail environment; knowledge of computers and electronics is preferred
- Working knowledge of HTML, CSS, JavaScript, and schema markup
- Strong project management skills with the ability to manage multiple SEO projects concurrently
- Professional working knowledge of SEO tools such as SEMRush, Moz, Screamingfrog, and Brightedge
- Ability to thrive in a fast-paced, high-growth environment with extreme attention to detail
- Excellent written and verbal communication skills with strong presentation abilities
- Critical thinking and creative problem-solving skills
- Highly proficient in Microsoft Office and a continuous desire to learn
Benefits & Perks
- Employee Discount, including a Friends & Family Discount Program
- Tuition Reimbursement & Education Discounts
- Paid Time Off
- Benefit Coverage: Medical, Dental & Vision options
- 401-k plan
- Esteemed Vendor & Company Job Training
- Career Advancement Opportunities
Required Skills
Schema markup
CSS
JavaScript
Link building
HTML
Ecommerce SEO
Technical SEO audits
Project management
SEO tools (SEMRush, Moz, Screamingfrog, Brightedge)
SEO strategy
Content management