Social Media Manager- MNRK (New York)

Position Overview

MNRK Music Group is hiring a dynamic and results-driven Social Media Manager to drive digital engagement and brand awareness in the music and entertainment industry. This role is ideal for someone with a proven track record of crafting viral campaigns, growing fan bases, and delivering measurable ROI. MNRK Music is a global music company that includes several historic and groundbreaking record labels including Dualtone Records, Last Gang Records, and a deep catalog repertoire. We are committed to fostering creativity, diversity, and innovation in the music industry.

Key Responsibilities

• Manage MNRK social media accounts (MNRK Music, MNRK Heavy, Last Gang, Prosthetic) and strategy across Instagram, TikTok, X/Twitter, YouTube, and Threads.
• Develop and execute strategies to increase growth and followers on MNRK social media accounts.
• Liaise with social media accounts to highlight priority projects and find promotional opportunities for MNRK artists.
• Provide social media best practices and guidance to MNRK artists.
• Troubleshoot inquiries and tech issues with social media accounts for MNRK artists.
• Partner with the internal marketing team to provide ideas and concepts for building artist marketing plans.
• Create and disseminate an internal social newsletter that includes best practices, tips, updates, and trends.
• Adapt to new social platforms as they arise.
• Support the VP & Director of Marketing as needed.
• Manage partnerships with influencer marketing companies.
• Build direct audience platforms and oversee community management.
• Lead efforts related to content creation, visual branding, and paid ads (Meta, TikTok Ads Manager).
• Analyze and report on market trends and forecasts.
• Manage various ad hoc projects.

Required Qualifications

• 3+ years of related experience
• Expertise with social media management platforms and content creation
• Highly organized with the ability to multitask while maintaining strong attention to detail
• Strong project management skills with the capacity to manage multiple projects and collaborate with various teams
• Effective written and verbal communication skills with the ability to work cooperatively with internal staff and external stakeholders
• A deep understanding of music culture, artist branding, and platform-specific trends