Account Executive, Ticket Sales & Experience - St. Louis

United Football League (UFL)10 months ago
St. Louis, MO, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Position: Account Executive, Ticket Sales & Experience – St. Louis Battlehawks. This role reports to the Sr. Director, Ticket Sales & Service and is located in the St. Louis, MO area. The United Football League (UFL) is the professional spring football league born from the groundbreaking 2024 merger of the XFL and USFL, with visionary backing from RedBird Capital Partners, FOX, Dany Garcia, Dwayne Johnson, ESPN, and Mike Repole. UFL is redefining football by pushing boundaries and delivering an elevated experience for players, fans, and partners. This is a hybrid role—working remotely and in an office environment—with required attendance at games and events, local travel (<10% travel), and a flexible schedule including weekends, nights, and holidays.

Key Responsibilities

  • Sell UFL ticket packages, including season tickets, group tickets, and premium seating for the designated team.
  • Meet and maintain regular quota and activity levels for ticket sales.
  • Generate new business through deposit holders, existing leads, and personal prospecting (referrals, networking, social selling, and research).
  • Pitch prospective clients via virtual presentations, face-to-face meetings, phone prospecting, and group events.
  • Participate in and lead UFL team and partner events for ticket sales, networking, and promotional initiatives.
  • Attend community, chamber of commerce, and other organizational events to develop leads.
  • Handle incoming sales calls and follow up with prospects to build lasting relationships and exceed sales goals.
  • Execute game day activations (e.g., field access, player autograph sessions, youth clinics, mini games) to enhance fan experiences.
  • Provide regular and accurate updates on sales activities, performance, appointments, and event recaps using Salesforce CRM.
  • Serve as the primary contact between individual businesses, the UFL team, and league management.
  • Contribute to a competitive sales team culture by actively participating in meetings and training sessions.
  • Represent UFL, the team, and partners with professionalism, integrity, and sound judgment.
  • Collaborate with team and league staff, and perform other duties as assigned.

Required Qualifications

  • Bachelor’s degree or equivalent experience.
  • Minimum of 2 years of outbound sales experience.
  • Experience with Microsoft Office and Google Suite products.
  • Ability to maintain professional behavior and a high level of customer service.
  • Strong interpersonal communication, time management, and conflict resolution skills.
  • Self-directed and capable of working independently while being a reliable team player.

Preferred Qualifications

  • Premium and/or ticket sales experience in the sports and entertainment industry.
  • Experience in Minor League or start-up sports and entertainment environments.
  • Familiarity with CRM systems, preferably Salesforce.
  • Experience with ticketing systems such as Ticketmaster/Archtics.

Required Skills

Microsoft Office
CRM (Salesforce)
Virtual Presentations
Lead Generation
Outbound Sales
Networking
Ticket Sales
Customer Service
Event Activation
Google Suite