Vice President, Brand & Marketing

Texas Children's Hospital2 months ago
Houston, TX, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Job Description

Essential Duties & Responsibilities

Enterprise Brand Leadership

  • Serve as the lead steward of the health system's brand, ensuring clarity, consistency, and differentiation across all markets, platforms, and experiences.
  • Define, evolve, and protect the enterprise brand strategy, value proposition, and narrative to support growth, reputation, and trust.
  • Ensure brand alignment

Required Skills

Leadership
Cross-functional Team Collaboration
Market Research
Public Relations
Strategic Planning
Brand Management
Marketing Strategy
Digital Marketing