Head of Sales (Ag-Tech products, B2B)

Job Description

We have partnered with a US-based Ag-Tech company to find a highly talented and experienced Sales leader for their newly created Head of Sales senior role. The company is a global leader in postharvest technology and solutions that extend the shelf-life and quality of fruits, vegetables, and flowers.

• Key member of company leadership team
• Reports to Chief Revenue Officer
• Multiple direct and indirect reports including Sales, Commercial Operations, and Customer Service

Summary of Expectation/Responsibilities

• Lead Sales, Commercial Operations and Customer Service teams.
• Provide coaching, performance reviews, and professional development for direct reports
• Establish clear goals, KPIs, and accountability rhythms across the team
• Directly own/manage some customer accounts.
• Foster a culture of ownership, transparency, and continuous improvement
• Serve as a key member of organization’s leadership team, contributing to company-wide strategy and decision making
• Partner with HR and Executive leadership to scale the department/team as the business continues to grow (talent planning, acquisition, and development)
• Work with Sales team to develop and execute Sales and GTM strategy
• Establish rigorous pipeline management and forecasting disciplines
• Oversee territory and account planning across grower, retailer, foodservice and wholesale segments, ensuring the right balance of hunting and farming
• Support the Sales team with maintaining senior-level relationships with key customers and partners to expand commercial opportunities
• Collaborate with Marketing and Product to translate customer insights into GTM tactics and campaigns
• Oversee the delivery of data-driven insights that inform decision making, investment priorities, and performance improvements
• Oversee CRM integrity, reporting, and analytics — providing accurate visibility into the full commercial funnel
• Partner with Finance and Product teams on forecasting, pricing models, and incentive design
• Champion the use of technology, analytics, and enablement resources to improve productivity and revenue yield

Summary of Qualifications

• Multiple years of experience and demonstrated successes in a similar leadership role/position (Food processing, Ag-Tech, Agri-Food or similar industry experience required)
• Degree in Business, Agriculture, Engineering, or similar
• Willing and able to travel 10%-15% domestic and international (majority of travel within US and Canada)
• Ability to craft and tell a sales story with data
• Strong communication skills with the ability to adapt messaging across all organizational levels
• Ability to work independently as well as a member of a team
• Grit, hustle and a can-do attitude

Compensation

Base Compensation: $180k – 200k plus

Variable Compensation: Participation in Management Bonus Program as well as a sales incentive/commission program

Pay: $180,000.00 - $200,000.00 per year

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Retirement plan
• Vision insurance

Application Question(s)

• Are willing and able to travel 10%-15% (primarily US and Canada)

Education

Degree: Bachelor's (Required)

Experience

B2B Sales Management: 5 years (Required)

Work Location

Hybrid remote in Fresno, CA 93721