Performance Marketing Manager

Position Overview

Resupply is seeking an analytical, performance-focused marketer to join us on our journey to reinvent and forever change the supply chain of charitable contributions within the U.S. We are looking for someone who is passionate about our mission as we turn household goods into emergency relief for those in need. As a Performance Marketing Manager at ReSupply, you will lead the development and execution of marketing campaigns designed to generate awareness, engagement, and growth across multiple channels. We value innovative DTC marketers who can create compelling campaigns that attract potential donors and highlight the meaningful missions we support.

Our small, tight-knit team works together at our Downtown Boston headquarters in an open, collaborative environment built on disruptive thinking, a focus on adding value, and a supportive culture that strives to Make Giving Simple.

Learn more: Resupply is forever changing charitable giving

Key Responsibilities

• Own and optimize all paid digital advertising channels
• Build and run experiments across audiences, channels, formats, and creatives to drive pipeline growth and improve CAC
• Track, test, and analyze campaign performance, report KPIs to leadership, and make data-driven adjustments
• Manage the marketing budget and resources to ensure efficient, high-impact spend
• Execute efficient media buying to reach target audiences across new and existing channels
• Collaborate with product, sales, and customer success teams to align marketing initiatives with company-wide goals and customer growth

Required Qualifications

• BS in Marketing, Communications, Creative Writing, Visual Design, or a related field
• 3-5 years of experience in performance marketing or paid media, ideally in a DTC environment
• Strong analytical and data-driven mindset with experience in reporting, analysis, and campaign optimization
• Proven ability to lower CAC and increase revenue through strategic experimentation and optimization
• Budget management experience with a focus on efficiency and measurable impact
• Comfort with rapid experimentation – launching fast, iterating quickly, and scaling what works
• Self-starter with a bias for action, thriving in an ever-evolving environment
• Experience in startups or on small teams preferred
• Must be Boston-based, as this is primarily an on-site position with limited remote flexibility

Benefits & Perks

• Opportunity to have a tangible, real-world impact through your work
• Be part of a mission-driven and service-oriented culture
• Flexible PTO and early-exit Fridays year-round
• Complimentary daily lunch in the office
• Team-building events
• 401(k) savings option
• Medical, vision, and dental benefits
• 17 paid holidays