Lead Partner Marketing Manager, Channel Partners
Lumen7 months ago
Columbus, OH, United States
Remote
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Lumen is seeking a skilled and dynamic Lead Marketing Manager for the Channel Partner Marketing Incubation & Events Manager role. You will provide marketing incubation and events management support for the Lumen Channel Partner Program – focusing on building and growing partner relationships and executing successful marketing initiatives. This position requires up to 10% travel for business purposes.
Key Responsibilities
- Develop and implement marketing plans and programs in alignment with Lumen Channel Partners.
- Plan and execute channel and partner events and tradeshows.
- Utilize excellent writing, communications, and social media skills to create partner and event-related invitations and communications.
- Collaborate with cross-functional teams, including marketing, product management, sales, and partner teams, to ensure successful execution of marketing initiatives.
- Develop and deliver marketing materials such as sales collateral, presentations, and digital content to support partner marketing efforts.
- Align and manage MDF and budget to support strategic marketing and event plans.
- Continuously optimize marketing strategies based on data-driven insights and feedback.
- Manage relationships with partners and their marketing teams to ensure they have the necessary support.
- Stay up-to-date with industry trends and best practices to keep marketing strategies innovative and effective.
Required Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- 3-5+ years of experience in marketing, with a focus on partner or channel marketing.
- Strong experience in events planning, management, and production.
- Experience in the technology or telecommunications industry.
- Knowledge of channel and partner ecosystems.
- Excellent project management skills with the ability to manage multiple programs and activities simultaneously.
- Excellent writing, communication, and interpersonal skills to build and maintain strong relationships.
- Proficiency in marketing automation tools, AI, and CRM systems.
- Ability to work both independently and collaboratively in a fast-paced environment.
Preferred Qualifications
- Marketing or advanced education certifications.
- Certification in project management (e.g., PMP).
Benefits & Perks
- Compensation: Competitive base salary based on location and experience, with ranges from approximately $82,969 to $121,688.
- Comprehensive package featuring a broad range of Health, Life, and Voluntary Lifestyle benefits.
- Bonus structure including short-term and long-term incentives.
- Remote work opportunities and additional perks to enhance your overall wellbeing.
Required Skills
marketing strategy
digital marketing
channel partner management
event planning
marketing automation
project management
CRM systems
communication